In support of Breast Cancer Awareness Month: Three high-end brands turning pink




The National Cancer Institute predicts that an estimated 276,480* women will be diagnosed with breast cancer and more than 42,170* will die in the United States in 2020. With the help of these brands’ fans, the National Breast Cancer Foundation can inspire hope to those affected by breast cancer through early detection, education and support services.

@David Yurman

American luxury jeweler David Yurman announces its twelfth annual partnership with the Breast Cancer Research Foundation (BCRF), in support of Breast Cancer Awareness Month in October.

David Yurman has partnered with BCRF since 2008, dedicating a pink jewelry design for the charity each year. This year, David Yurman is introducing three new styles including a Renaissance Cable Bracelet in aluminum and pink acrylic and a Cable Classic Rose Candle. In addition – for the first time ever – a Cable Bracelet in pink rubber will be sold for $20 with 100% of net profits benefiting BCRF.

The 2020 collection for BCRF also features a Cable Collectibles Ribbon Bracelet and Necklace in rose gold with pink sapphires, a Ribbon Pin in sterling silver and pink enamel, and a Pavé Pinky Ring and Pendant Disk Necklace—both with pink sapphires and rose gold.

David Yurman will donate 20% of the purchase price from these pieces sold at David Yurman retail locations in the United States and Canada and on to BCRF for the entire month of October. In addition, David Yurman will donate 20% of the purchase price of the Ribbon motif pieces to BCRF for the following months through July 2021.

Sutter Home for Hope Rosé

As one of America’s first wine companies to make a commitment to breast cancer research, treatment and education, Sutter Home has contributed more than $1.5 million to the cause over the past 20 years. The wine brand marked its seventh year of partnership with National Breast Cancer Foundation, Inc.® with limited-edition White Zinfandel and Rosé 187mL bottles – each donning pink ribbons like the returning Sutter Home for Hope 750mL and 1.5L formats.

The Sutter Home for Hope initiative began in 2001, when one of Sutter Home’s founding family members, Vera Trinchero Torres, was diagnosed with breast cancer. Sutter Home fans can help continue the fight against breast cancer by sending in their Sutter Home bottle capsules, corks and screwcaps via mail. Fans can also support the cause by sharing designated Facebook posts that will appear on Sutter Home’s Facebook page throughout the month of October, Breast Cancer Awareness Month. For each Facebook share and for every cork, capsule or screwcap received by mail, the winery is donating $1 to National Breast Cancer Foundation, up to $60,000. The program will run through the end of 2020.

Banded together to make a positive difference in the lives of families around the world, Sutter Home and National Breast Cancer Foundation are committed to Helping Women Now.

Terranea Luxury Resort Turns Pink 2020; @Terranea Resort

Terranea Turns Pink In Honor Of National Breast Cancer Awareness Month This October

Terranea, Los Angeles’ premier oceanfront luxury resort, announces its yearly Terranea Turns Pink initiative taking place from October 1-31, 2020. All month long, a portion of the proceeds from spa treatments, golf rounds, adventure activities, pink cocktails and desserts, and more will be donated to breast cancer organizations Cancer Support Community Redondo Beach and the Breast Cancer Research Foundation.

Since the resort launched this program, Terranea has raised nearly $100,000 for breast cancer support and research during ‘Terranea Turns Pink’.

In addition to welcoming guests for a safe and comfortable stay along the California coast, Terranea encourages guests to generously support fundraising efforts with an option to make a donation upon booking.

From savory to sweet, the culinary team has created a variety of special Terranea Turns Pink food and beverage offerings – each donating a portion of proceeds to the campaign. Purchase blush-hued and freshly baked treats, including pink Macarons, Sugar Cookies, and Cake and Meringue Pops at sea beans; enjoy decadent specialty desserts at catalina kitchen, bashi, in-room dining, and The Lobby Bar and Terrace, and Nelson’s, including the Strawberry Rhubarb and Ricotta Brioche, and Strawberry Cremimex Olive Oil Torte; the Lobby Bar and Terrace is serving up light bites including their Roasted Beets Bruschetta Crostini; and sip hand-crafted cocktails, including the Spicy Fig Margarita or the Hibiscus Pomegranate Margarita at Nelson’s, the Pink Flamingo at catalina kitchen, bashi, and The Lobby Bar and Terrace, as well as ONEHOPE Wine Rosé.