Elite Moonphase: Zenith x Habanos returning to Havana to break new ground with two firsts

 

 

Is all about celebrating the finer pleasures in life: Elite Moonphase Romeo Y Julieta.

Elite Moonphase: Zenith and Habanos took their long-standing partnership to the next level with the first special edition watch for Romeo y Julieta cigars, the Elite Moonphase Romeo y Julieta.

Last week, Zenith CEO Julien Tornare and Habanos VP of Development Jose María López welcomed guests to discover the latest collaboration between the watch Manufacture and the Habanos´ Company.

After the Cohiba and Trinidad cigar brands, Zenith and Habanos break new ground in their partnership with two firsts: a Romeo Y Julieta watch collaboration, and the first special edition of the redesigned Elite collection introduced this year at the inaugural edition of the 2020 LVMH Watch Week. For this opulent creation, Zenith sought to create a whimsical, romantic reinterpretation of its timeless Elite Moonphase.

“With Romeo y Julieta, we have conceived a special his and hers set of watches that highlight the timeless beauty of our Elite collection and the enduring appeal of Romeo y Julieta’s exquisite cigars, as well as Zenith’s commitment to creating inimitable ladies’ watches unique in their kind” said Julien Tornare, Zenith CEO.

As the tale goes, Romeo and Juliet lived out their romance under the veil of night, with the moon and stars as their only witnesses.

This is portrayed in the Zenith Elite Moonphase Romeo y Julieta edition, where the double hemispherical moonphase watchmking complication is set against a deep yet radiant blue sunray-patterned dial with a gradient effect on the men’s “Romeo” version and a gradient red dial on the women’s “Julieta” version, embellished with the Romeo y Julieta logo. The uniquely executed moonphase display depicts the two lovers in an eternal chase across the night sky, with their faces as drawn in Romeo y Julieta cigar boxes meticulously laser-engraved onto each of the two silvery moons. Instead of a traditional arch-shaped opening on the dial to display the moonphase, Zenith opted for two round apertures to keep the sunray-pattern of the dial intact.

Crafted in a 40.5mm “Romeo” stainless steel case and a 36mm “Julieta” stainless steel case with 75 diamonds set into the bezel, these special Elite models are paired with alligator leather straps in colors matching the dial, while the colours of the lining are inversed. The Elite Moonphase Romeo y Julieta is made in a special box-set containing both models and limited to 145 pairs in commemoration of Romeo y Julieta´s cigar brand 145th anniversary. Romeo y Julieta is one of the most revered names in the world of Cuban cigars. Between 1885 and 1900, the brand won numerous awards at different tasting exhibitions, which the brand honours as medals on its logo.

Romeo y Julieta: A Tale of Havana Passion

The brand’s choice to name its cigars after Shakespeare’s tale of forbidden love stems from the excitement the cigar rollers felt while they listened the romantic story read by the cigar factory lector. The lector, a traditional and central role in the making of Habano cigars, is in charge of stimulating the cigar rollers by reading classical literature to them while they roll the several leaves that shape a fine Habano cigar. It is said that all the passion one finds in a Habano cigar comes from the passion that cigar rollers transmits to the Habano, inspired by the stories he hears from the cigar factory lector.

“We have always said that our relationship with Zenith is marked by the emotion that unites our brands, and we are proud to witness the series of unique watches that are the result of the alliance of these two icons of luxury. In 2016, it was the time of Cohiba, the most prestigious Premium tobacco brand in the world, with which we started this partnership, reaffirmed with new special editions of Zenith watches for Cohiba in 2017 and 2018. Then it was the time to celebrate the 50th anniversary of our Trinidad brand in 2019, and Zenith surprised Habano collectors and lovers with 3 unique watches. Today, at the dawn of the new decade, it is the time of passion, of living every second with intensity. That’s why Romeo y Julieta and Zenith have come together, so that we appreciate every moment that we carry this exclusive watch in our hands while enjoying this magnificent Habano” said José María Lopez, Habanos Vice-president of development.