Plugging Into Your Senses, Genesis GV60’s athletic coupe design emphasizes a high-performance EV aesthetic.
The GV60 is Genesis‘ first dedicated electric vehicle model offers a satisfying experience to luxury brand’s customers who want something valuable, but different.
The film, entitled ‘Plug Into Your Senses’, introduces the vehicle’s various technologies through a narration that personifies the GV60 and highlights its interactions with the driver. The GV60 follows the same model naming scheme as Genesis’ existing lineup.
“The GV60 is the first dedicated EV model with the most dynamic design, representing Genesis’ electrification. It will set a new standard for luxury electric vehicles with a powerful driving performance and various key features based on interactions with customers,” said Jay Chang, Global Head of Genesis brand.
The GV60 is a high-performance electric vehicle with a sleek and athletic coupé crossover utility vehicle (CUV) design that is expands Genesis’ ‘Athletic Elegance’ design identity into the sustainable luxury space.
Featuring Two Lines lamps, the front design perfectly complements the vehicle’s refined and voluminous body. Iconic and instantly recognizable, the Two-Line designnis a symbol of Genesis vehicles.
The Genesis signature Crest Grille moves to a lower position to accommodate cooling requirements specific to the dedicated high performance EV platform. An EV specific detail that highlights Genesis’ transition to the sustainable era.
As a first for Genesis, the GV60 features a Clamshell Hood, a single panel which combines the hood and fenders, creating a sleek impression. The vehicle also comes with a new wing emblem on the hood. Decorated with the Guilloché pattern often seen in luxury watches, the thickness of the emblem has been reduced by nearly 80 percent compared to the previous one. The coupé silhouette, streamlined from the hood to the spoiler, solidifies a more athletic profile with a short overhang and a long wheelbase of 2,900 mm. In addition, the chrome Volt DLO (Day Light Opening), which begins from the top of the windshield towards the rear with a distinctive V shape, is another design element that demonstrates the dynamism and anti-conformist style of the GV60.
In addition, the GV60 accentuates its cutting-edge look with digital side mirrors and electric door handles. The handles automatically pop up when the driver approaches the car with their smart key.
The Crystal Sphere is one of the most compelling design elements of the GV60.
It is not only an aesthetic element of the interior design, but it is also built to create an emotional connection between the driver and the vehicle. When the vehicle is turned off, the Crystal Sphere becomes the vehicle’s mood lights, adding to the aesthetic of the driving experience. When the vehicle is ready to drive, the sphere
rotates and the Shift By Wire (SBW) appears, creating an indoor atmosphere of futuristic mobility.
The floating console, where the Crystal Sphere is located, looks as if it is hovering in the air, working with other unique features such as the slim cockpit and flat floor to provide passengers with a maximum level of openness. In addition, the next-generation infotainment system – the connected car Integrated Cockpit (ccIC) – connects the cluster and navigation into a panoramic display, creating a high-tech look and outstanding usability.
To create a truly luxurious driving experience, various components in the GV60’s interior, including the Crystal Sphere, the horn cover, the door handles, and the side mirror controllers, are decorated with circular embellishments.
To make the GV60 more sustainable, various parts are created with eco-friendly and recycled materials. The seats, door armrests, console armrests, and crash pads are made with plant-based leather. The seat covers and door center trims features fabrics made with yarns extracted from recycled PET bottles and fishnets.
The combination of both technologies will allow drivers to enjoy a brand-new experience of using only biometric information to drive their car.
The GV60 is equipped with innovative technologies to provide a unique electric vehicle experience. Innovations such as Face Connect, Fingerprint Authentication System, Over-the-Air (OTA) Software Update, and Digital Key 2 enable drivers to interact with their vehicle.
Face Connect is a feature that allows the vehicle to recognize the driver’s face to lock or unlock its doors without a key. Drivers only need to touch the door handle and show their face to the camera on the B-pillar. The feature can register two faces.
The feature uses a Near Infra-Red (NIR) camera to provide accurate facial recognition under virtually any circumstances – including in the dark or when the weather is cloudy. It also leverages Deep learning technology to improve accuracy.
With Face Connect, the Head-Up-Display (HUD), driver’s seat, steering wheel, side mirrors, and infotainment settings can be adjusted based on the driver’s customized settings. It can be automatically connected to individual driver profiles, providing a new level of convenience that makes it seem as if the vehicle recognizes the driver.
The GV60’s Fingerprint Authentication System allows drivers to start and drive the car without a key and offers an authentication function for in car payments and release of Valet Mode.
The GV60 is Genesis’ first vehicle to be built on the dedicated EV platform known as Electric-Global Modular Platform (E-GMP), marking the brand’s move towards electrification. It is available in three models: a standard rear-wheel-drive model, a standard four-wheel-drive model, and a performance model with four-wheel-drive. Each model features a 77.4kWh battery, and the standard RWD model features a maximum driving range of 451km per charge.
The GV60 is the first model to feature a battery conditioning function that manages the battery’s temperature to ensure optimal conditions.
Battery conditioning is a function that not only preheats to secure better performance when the battery temperature is low, but also shortens the amount of charging time by adjusting the battery temperature. By pairing with the infotainment system, it allows drivers to optimize battery conditions while searching for a fast-charging station on the navigation.