The Graduation of the “Little Guys”: Why the LVMH Prize is a Seismic Shift for Indie Watchmaking

Tick-Tock Rebellion: Hazemann & Monnin Win Big and Prove the Future of Time is Independent In the grand, glass-shrouded halls of the Fondation Louis Vuitton in Paris, the ticking of a thousand gears just found a new rhythm. The second edition of the Louis Vuitton Watch Prize for Independent Creatives has officially crowned its new … Read more

Why LVMH is Moving Its Watches to Milan Just to Trap You After Men’s Fashion Week

Forget the runways—Milan is officially trading fabric for gears. From January 19th to 21st, 2026, the seventh edition of LVMH Watch Week will descend upon the Italian fashion capital. After wandering through Dubai, Singapore, and Miami, the luxury conglomerate has chosen Milan to align with the energy of Men’s Fashion Week. This isn’t just a … Read more

The Pharrell Factor: Why the LVMH Inclusion Awards 2025 Signaled a Global Luxury Pivot

In the world of high luxury, the word “exclusive” has long been synonymous with the height of one’s walls. But as we move through 2026, a profound transformation is underway. The “gold standard” of a brand is no longer measured solely by the rarity of its leather or the precision of its movements, but by … Read more

LVMH Prize 2025: The Glamorous, the Groundbreaking, and the Great Expectations

The LVMH Prize is back for its 12th edition, and if you thought last year was big, think again! With over 2,300 hopefuls throwing their designer hats into the ring, the competition is fiercer than ever. Twenty rising-star brands have been handpicked to battle it out in the semi-finals on March 5th and 6th in … Read more

LVMH Watch Week 2025: on New York and Paris time

LVMH Watch Week 2025 has taken the horological world by storm, hosting its sixth edition in the bustling heart of Manhattan at Tiffany’s iconic flagship, The Landmark on 5th Avenue, and concluding in the elegant ambiance of Cheval Blanc Paris. This year’s event was particularly notable, as it expanded its roster to include nine distinguished … Read more

Behind the Velvet Rope of LVMH’s Latest Moves And No, This Isn’t The Plot Of A James Bond Film

LVMH’s latest ventures are more than just business moves; they’re orchestrations of luxury that blend heritage with innovation. By reviving iconic brands and infusing them with fresh energy, LVMH is not just selling products but curating experiences that resonate on a deeper level. In a market saturated with fleeting trends, LVMH’s strategy stands out for … Read more