Richard Branson’s hotel group has announced historic expansion into the United Kingdom

Virgin Hotels to debut two U.K. hotels & a new-build hotel in New York City in 2022. The portfolio expands with three new hotels that are slated to open through 2022, including five hotels that have already debuted in the U.S. Virgin Hotels, the lifestyle hotel brand by Virgin Group founder Sir Richard Branson, has … Read more

Virgin Hyperloop unveiled its all-new supersonic passenger experience

 

@virgin hyperloop

Imagine being able to commute between cities that are currently hours apart in minutes – and the endless possibilities that opens up.

Just months after their first passenger testing, Virgin Hyperloop today unveiled its vision for the future hyperloop experience. The newly-released concept video takes the viewer step-by-step through a hyperloop journey, from arriving at the portal to boarding the pod.

A hint of the future to come.

Virgin Hyperloop worked with world-class partners across disparate industries – including Bjarke Ingels Group (BIG) for the portal designs, Teague for the pod designs, SeeThree for the video and animation, and Man Made Music for the score and sonic identity – to design acomprehensive, multi-sensory passenger experience that surpasses that of any other form of mass transit.

On demand and direct to destination, the hyperloop system would be able to transport thousands of passengers per hour, despite the fact that each vehicle carries up to 28 passengers. This high throughput is achieved by convoying, where vehicles are able to travel behind one another in the tube within milliseconds, controlled by Virgin Hyperloop’s machine intelligence software.

Following their successful passenger testing, Virgin Hyperloop is currently paving the way for the regulation and certification of hyperloop systems around the world. The company aims to achieve safety certification by 2025, with commercial operations – such as those depicted in this video – beginning in 2030.

“To kick off the project, our team created a full-scale volumetric model of the interior to use as a design exploration tool,” said Teague, the designers of the Virgin Hyperloop pods. “The model allowed our teams to experiment with seat configurations and informed human factors and lighting design in a dynamic and real-time build. As part of our process, we also made extensive use of room-scale virtual reality (VR) to quickly evaluate design iterations. We commonly use VR tools and platforms to validate our initial concepts, including Garage, a tool we designed and developed that allows us to quickly review CAD models and their materials without a lot of 3D data pre-processing,” added Teague.

@virgin hyperloop

Virgin Hyperloop’s counter narrative is a more optimistic view of the future: a greener, smoother, safer, and more pleasant mass transit experience.

“We leveraged decades of experience designing how people and things move across various modalities – taking some of the best aspects from aviation, rail, automotive, and even hospitality to create a new and better passenger experience that is distinct to Virgin Hyperloop,” said John Barratt, CEO & President, Teague. “Recessed seat wells provide a greater sense of space, while the raised aisle is a touch of the unexpected and unique. Bands of greenery and wood textures subvert the aesthetic of typical mass transit materials with something optimistic and fresh. All lighting in the pod—including the unassuming information displays—are dynamic and adjust based on traveler activity and journey milestones.”

A key pillar of Virgin Hyperloop’s passenger experience is accessibility, ensuring that this new form of transportation will expand opportunities for the masses. While ticket prices will vary depending on the exact route, a recent study in Ohio found that hyperloop fares would be more akin to the cost of driving, rather than flying.

“It’s simple. If it’s not affordable, people won’t use it,” said Jay Walder, CEO of Virgin Hyperloop. “Daily high-speed transport is currently not feasible for most people, but we want to change that notion. Imagine being able to commute between cities that are currently hours apart in minutes – and the endless possibilities that opens up.”

@virgin hyperloop
@virgin hyperloop

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Richard Branson Named Chairman of the Virgin Hyperloop One After Making Previous Investment This Fall

Hyperloop One Also Sets New Speed Record. Virgin Hyperloop One, the only company in the world that has built a full-scale hyperloop system, announced that it has named Richard Branson Chairman (non-executive), and has raised an additional $50 million ahead of its Series C round of funding with investments from Caspian Venture Capital and DP … Read more

Virgin’s Lodge in Verbier promises a Summer of Sustainability

Paragliding anyone? Summer of Sustainability at The Lodge in Verbier.

This summer promises to be the most sustainable yet at Virgin’s Lodge in Verbier. Perched high in the Swiss Alps, The Lodge is a luxury mountain chalet in Verbier, perfect for visits in both summer and winter.

Virgin Limited Edition is Sir Richard Branson’s collection of unique retreats and luxury hotels.

Summer of Sustainability at The Lodge in Verbier -Thinking of summer..

The Lodge re-opens for the summer season on 2nd June 2017 and to celebrate the return of Verbier’s sunnier side the team of chefs reveal a sustainable new menu featuring locally sourced meat, ingredients picked fresh from the mountain and an inventive approach to bread making.

Head Chef Hugh Millard and his Michelin-star trained kitchen team will be focusing on vegetarian dining, as well as ensuring a nose-to-tail approach to meat, with some of the more unusual cuts being smoked and slow-cooked on the mountain side for an exciting twist on a summertime barbecue. Beer lovers will be thrilled to learn more about The Lodge’s bread making process, as the chefs recycle grains used by a local brewery for the loaves that are baked each day. From breakfast to dinner and everything in between, dishes at The Lodge will also feature ingredients that have been foraged from the valley, including wild garlic and the blueberries that are turned into The Lodge’s signature jam.

In summer meals are served communally, giving you a chance to share what you’ve been up to during the day with other guests. You can dine al fresco whilst enjoying the fresh mountain air on the terrace where there is a BBQ and bar area.

Complete with nine stunning bedrooms and suites, an indoor pool, indoor and outdoor Jacuzzis and a friendly team of experienced staff including a spa therapist and Michelin-star trained chefs, The Lodge is a true alpine paradise, ideal for a luxury ski holiday or an active summer break.

“From the moment I saw it I knew this beautiful chalet in the Swiss Alps was destined to become my favourite mountain hideaway. I chose Verbier because it’s an amazing year round destination and offers world-class skiing, fabulous apres-ski and everything you could wish for in a summer escape! Para-gliding, rock climbing, mountain biking… you name it! I hope you too will enjoy your experience at The Lodge as much as I always do,” says Sir Richard Branson.

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