Season 7 of La Maison des Startups LVMH is building real solutions for tomorrow’s luxury

  Launched in April 2018, La Maison des Startups LVMH is one of the luxury group’s business accelerators and a fast-track for startups to navigate the luxury universe. La Maison des Startups LVMH by LVMH, the biggest luxury conglomerate in the high-end industry, serves this ambition by empowering the Group’s talents to collaborate with startups … Read more

The biggest luxury group searches for 25 startups to join the world’s largest incubator

    LVMH luxury group searches for 25 startups to join the La Maison des Startups. La Maison des Startups aims to accelerate collaboration between LVMH Group Maisons and startups in order to drive creation of innovative products and services for the luxury industry. Applications for the 7th season of La Maison des Startups LVMH … Read more

LVMH held the digital Demo Day for its business incubator’s, La Maison des Startups

    La Maison des Startups LVMH holds its Demo Day in a 100% digital format. Created in 2018 within Station F, the world’s largest startup campus, La Maison des Startups LVMH embodies the luxury Group’s objective to work closely with the entrepreneurial ecosystem in order to stimulate innovation across its high-end Maisons and shape … Read more

Three urban gardening solutions bringing the trend of vertical agriculture to life

 

 

 

@cueilletteurbaine.com; @instagram.com/cueillette_urbaine/

Turning city rooftops into urban farms and starting indoor vegetable gardens are some of the solutions we have to produce more food but always in a sustainable way. Here are two startups from Station F Paris,  the world’s biggest startup campus, that are proposing urban agriculture as alternative solutions and a plant factory system, plus a system that breaks new ground in sustainable indoor agriculture. It builds cutting-edge technology for vertical farming and horticultural lighting that pushes the boundaries of sustainable agriculture.

As Cindy Yang from station F, the biggest startup incubator campus, notes, urban agriculture has great benefits: zero-footprint, cleaner cities, social bonding, environmental awareness) but it cannot replace large-scale production. Conventional agriculture needs to improve and become more sustainable.

To build regional foundations of self-sufficiency, we first need to start by shortening food supply chains. And, that’s what Cueillette Urbaine (Impulse Labs program) aims to do by bringing sustainable food production to city centres. The startup, literally named “urban harvest” in French, sells and operates urban farms on rooftops and in other outdoor areas of all types of establishments including schools, company headquarters, grocery stores, and restaurants. Their farms are able to yield fruits and vegetables yearlong, producing up to:

– 9kg/m²/year of plant produce using planters with a recycled organic waste substrate,
– 35kg/m²/year using hydroponic systems that also grow up to 20kg/m²/year of fish,
– and 50kg/m²/year using Tower Gardens, a vertical aeroponic growing system.

According to Pierre-Frédéric Bouvet, co-founder and CTO of Cueillette Urbaine, these yields can be 40% more abundant if establishments choose to install a greenhouse on top.

“Tomorrow, we’ll be 10 billion on this planet and 80% of this population will be urban,” Pierre-Frédéric tells us. “We will need to produce more but always in a sustainable way. I see urban agriculture as the extension of conventional agriculture that will never be able to produce as much in terms of quantity due to limited space in cities. We will also never be able to produce things like cereals: wheat, oats, rape, and so on.”

Urban agriculture might not be able to produce as much but it has other interesting benefits: it helps clean cities by repurposing organic waste and by avoiding pollution usually caused by transportation and storage; it creates social bond between urban dwellers who keep the farms; and it re-establishes the connection that people have lost with nature. Cueillette Urbaine helps foster the latter by providing workshops about gardening, climate change, and seasonal cooking.

@urban cuisine/ @urbancuisine.io/

Indoor vegetable gardens

On top of buying local, urban dwellers can also start growing their own food at home with Urban Cuisine, a startup in the Station F‘s Founders Program that builds indoor hydroponic gardens for cultivating fruits, vegetables, and aromatic herbs.

After having studied the pain points of home gardening, co-founders Joséphine Thébault and Antoine Lorcy conceived a product that would cater to the needs for people that live in the city. In other words, they made sure that it would be easy to use, not produce any disturbing sound or light, and not attract any flies. The result is a system that uses 3-in-1 capsules with organic seeds in nutrient-enriched plant pods instead of soil. The capsules also have nutrients optimized according to the plant variety for improved results. The team has also simplified the watering process with an automated calibration system that only needs to refilled every 4 weeks. Users will also be able to follow the development of their crops via an application and get notified when the plants are ready for harvest.

According to Urban Cuisine, their indoor hydroponic garden is able to provide 3 kg of fruits and vegetables per month, year-round. The ambition of the company is, of course, to increase that number as they progress.

@cueilletteurbaine.com/offres/la-ferme-urbaine/
@sananbious.com/

Modular Plant Factory System – winner of Red Dot Award 2019

As our climate continues to change and populations across the globe expand, food production must evolve in order to keep pace with these unprecedented changes. The Radix is Sananbio’s cutting-edge vertical farming technology developed to empower the modern farmer and spur sustainable local food production.

This plant factory system can be modularly stacked in various ways based on the principle of building blocks. Rack levels and heights can be flexibly and easily adjusted without the need for special tools. The plants are cultivated hydroponically. The latest generation of LED chip technology is used for accurate light distribution, while a technology for nutrient supply accurately regulates the growth of the plants. The system is mainly made of non-metallic materials, which are moisture-resistant, anticorrosive and non-deformable.

“This plant factory system is a technologically modern and structurally simple solution that brings the trend of vertical agriculture to life,” said the Red Dot Awards Jury about the Modular Plant Factory System by Fujian Sanan Sino-Science Photobiotech Co..

@sananbious.com/

Constraints are what drive innovation: LVMH luxury group introduces 25 new startups from the world’s largest startup campus

 

 

 

La Maison des Startups LVMH, LVMH luxury Group’s incubator at the Station F campus in Paris and the world’s largest startup campus, have reinvented standard practices. On April 21 the program welcomed a fourth group of 25 new startups online. Adapting this key event on the LVMH innovation agenda, which generally takes place face-to-face, the program segued to online alternatives to let the startups introduce themselves and begin their first coaching sessions.

@lvmh

4th session at La Maison des Startups LVMH kicks off online.

With France in lockdown since March 17 and the Station F campus closed, La Maison des Startups LVMH realigned its agenda. Demonstration sessions, which numerous LVMH teams around the world watched last year, were transformed into a series of e- workshops addressing business issues created by the coronavirus crisis, drawing a large audience among LVMH staff from 16 countries.

On April 21 La Maison des Startups LVMH welcomed a new cohort of 25 startups that were introduced to the Group during a special webinar on May 7.

Launched in 2017, La Maison des Startups initiative accelerates cross-fertilization between the worlds of tech and luxury to help them together create the customer experience of tomorrow. Every six months the program welcomes 25 new startups to its space at Station F to mentor them and deepen their collaboration with LVMH Maisons.

The first few months of support will also take place exclusively online, along with initial contacts with LVMH’s 75 Maisons. This adjustment was enthusiastically welcomed by the startups.

@LVMH You Tube

“Everything looks very promising and ambitious. We’ve already met with over a dozen Maisons, and LVMH teams are completely available to help us better understand the different contexts and issues faced by individual Maisons and the Group in general,” says Olivier Cotinat, founder and CEO of Tapbuy, a startup specialized in mobile e-commerce interfaces.

Despite the constraints created by Covid-19, the launch of this 4th session at La Maison des Startups LVMH definitely maintained a rapid pace. All the stakeholders view this period as an amazing source of opportunities. “Constraints are what drive innovation. Crises have always spawned giants and disruptive ideas. We’re in the midst of an absolute paroxysm of constraints and we’ll need to rethink our models to make them more sustainable and responsible,” added Oliver Cotinat.

“I’m convinced that this crisis is a tremendous opportunity. The uncertainties facing the world and the retail of tomorrow mean we need to totally rethink deliveries. We believe we have to go even further in redefining delivery as an extension of the in-store experience,” said Martin Lehec, Sales Director of the Urb-it high-end delivery service.

@lamaisondesstartups.lvmh.com/

La Maison des Startups: LVMH to invest in startups whose solutions have potential in the luxury industry

 

Innovation isn’t just a buzzword at LVMH luxury group, the French multinational luxury goods conglomerate headquartered in Paris. Collaborating with startups helps a luxury business stay abreast of both business opportunities and ways of working. A newly-announced LVMH initiative will welcome 50 international startups each year. LVMH announced the creation of an accelerator program at the STATION F startup campus in Paris.

The new “Maison des Startups” will accelerate collaboration between LVMH Maisons and startups.

LVMH to invest in startups whose solutions have potential in the luxury industry
New LVMH program will welcome 50 international luxury-related startups each year. photo: LVMH

As Ian Rogers, Chief Digital Officer at LVMH, says: “A healthy startup ecosystem is necessary for a healthy industry.”

“Innovation is an integral part of the history of our Maisons, which are often centuries old. This is why we know, perhaps better than others, how to find ways of working with startups that benefit us all,” commented Bernard Arnault, Chairman and CEO, LVMH.

With 89 work stations, the LVMH program at STATION F will welcome 50 international startups each year in two six- month terms. The first group joined the campus in November 2017.

Over half the startups that joined the program are identified through the LVMH Innovation Award, at the Viva Technology show, during which the Group welcomed more than 80 startups in 2016 and 2017, particularly in the context of the LVMH Innovation Award. Nearly all of them already work with some of LVMH Maisons (Moët Hennessy, Dior, Louis Vuitton, Sephora etc.). In addition, several LVMH employees whose projects won awards during different editions of the DARE LVMH initiative dedicated to intrapreneurship within the Group will also be welcomed at STATION F to launch their projects.

The LVMH program at STATION F lets entrepreneurs benefit from personalized coaching and support from LVMH group experts. A series of workshops will allow the startups to familiarize themselves with challenges facing the luxury industry, and pitch sessions will be regularly organized to let them present the evolution of their solutions to representatives of LVMH Maisons. Networking sessions will be on the agenda too.

“It’s a great challenge that awaits those who want to renew the luxury industry all the while maintaining it to the same level of excellence that it is known for, especially in France – who better than LVMH to support luxury startups at STATION F? We are proud to have them as partners,” said Roxanne Varza, Director of STATION F.

In January 2018, LVMH announced record sales of 42.6 billion Euros in 2017, up 13% over the previous year, as all divisions turned in strong performances. In the same year, the net profit increased 29%.

LVMH to invest in startups whose solutions have potential in the luxury industry-2018 April LVMH to invest in startups whose solutions have potential in the luxury industry-