Ciao, Bella! Emily’s Roman Holiday Just Got a Fendi Upgrade

If you thought Emily Cooper was finished with dramatic love triangles and questionable berets, think again. For Season 5 of Emily in Paris (which hit Netflix in December 2025), our favorite marketing maven has traded her buttery croissants for creamy carbonara. To celebrate her move to Italy, Fendi has launched a capsule collection that is, quite literally, the “main character” of 2026.

Emily is no longer just “in Paris”; she is officially taking Rome by storm. In the new episodes, we see her navigating the Eternal City, passing by the monumental Palazzo della Civiltà Italiana (Fendi’s iconic square-colosseum HQ) and popping into the Palazzo Fendi flagship. And naturally, she’s doing it all with a Baguette tucked under her arm.

photo: @FENDI CELEBRATES NEW SEASON OF EMILY IN PARIS WITH CAPSULE COLLECTION

The Collection: Tapestry, Dots, and “It’s Not a Bag” Energy

Fendi didn’t just slap a logo on a tote; they created a “tapestry” of Emily’s new life. The capsule features three high-fashion icons: two Baguette bags and one Peekaboo bag.

The Look: Each piece is crafted from a lush, tapestry-effect fabric featuring the new Fendi Dots motif. It’s a playful mashup of the classic FF logo and Art Deco-inspired polka dots.

The Palette: Think sophisticated “Color Blocking.” You can choose between a cozy Brown and Pink combo (very Emily) or a fresh Dove Gray and Mint Green (very Rome).

The “Proof”: Every bag comes with a special “Emily in Paris” tag, ensuring everyone knows you didn’t just find this in the archives—you’re part of the Season 5 hype.

photo: @FENDI CELEBRATES NEW SEASON OF EMILY IN PARIS WITH CAPSULE COLLECTION

The “Roman” Price of Fashion

Luxury this curated doesn’t come cheap. If you want to walk in Emily’s footsteps, be prepared for the following:

The Baguette: Retails for approximately $4,950.

The Peekaboo: Expect to pay between $5,400 and $7,700 depending on the size and “ISeeU” details.

The Weight: These are surprisingly light! The Baguette weighs in at about 0.56 kg (roughly 1.2 lbs). It’s basically as light as one of Emily’s “accidental” social media posts.

Is it breakable? While it won’t shatter like the Volcan Marble Bottle, this is a tapestry fabric. It’s meant for Roman sun, not a red wine spill at a Parisian bistro. Keep it away from espresso and vespa grease!

The Funny Note: A Survival Guide for Your Fendi x Emily Bag

Owning this bag is a full-time job. Here’s the reality of the 2026 Fendi lifestyle:

The “Bradshaw” Curse: Be prepared for every person on the street to scream, “It’s not a bag, it’s a Baguette!” at you. It’s the law.

The “Fake” Fear: In Season 5, Episode 2, Emily actually worries she’s carrying a “fake” bag and begins to question her entire identity. When you buy the real one for five grand, keep the receipt in your pocket to avoid a mid-life crisis.

The Roman Pace: The bag is designed for a “slower, Roman pace,” but let’s be real—you’ll be running through the airport trying to catch a flight back to Paris because you forgot to tell Gabriel you love him (again).