There will be a recovery for the luxury market but the industry will be profoundly transformed. Report.

    The luxury industry faces a challenge like never before. The luxury market will face a difficult year ahead: Bain & Company expects that for the full year 2020, the market could contract between 20-35 percent, depending on the speed of the recovery. After falling by an estimated 25 percent in the first quarter … Read more

Guerlain Muguet 2020 Millesime by Maison Massilon

      Each spring, Guerlain perfumers manage to unleash Lily of the Valley’s secrets and recreate the scent. For over 110 years, the House of Guerlain has been perpetuating the tradition of Muguet, a luxurious occasion that celebrates the arrival of Spring. Each year, a limited and numbered edition pays tribute to the lily-of-the-valley’s … Read more

How do creative ideas come to a master perfumeur? Find out from Guerlain and Bvlgari Parfums

    The Ways of the Perfumeur: Guerlain and Bvlgari Parfums give us a chance to learn more about how fragrances are made. The world of perfume is as rich as it is complex, with a captivating aura that reflects the magnetic and evocative power of an inimitable scent… How do creative ideas come to … Read more

The pandemic and the influencer: will the lifestyle survive coronavirus?

2020 should have been the year for influencers to get their followers’ desires for ‘realness’ – now they’re just trying to survive the economic downturn

Estée Lauder’s net sales decreased 11%: Skin care was the most resilient category globally

    The Estée Lauder Companies Reports Fiscal 2020 Third Quarter Results. Company Sees Continued Acceleration of Global Online Net Sales and Initial Recovery in Mainland China. Continues Global Relief Efforts, Launches ELC Cares Employee Relief Fund. The Estée Lauder Companies reported net sales of $3.35 billion for its third quarter ended March 31, 2020, … Read more

How Instagram changed our world

It started as a photo-sharing platform, but quickly rose to become the most influential app of our generation. Now, a forensic new book reveals the struggles and eccentricities of the men behind Instagram