“A brand exists first and foremost in the mind of the consumer. It may live as long as it is remembered. The logic of brand revival or recyclability is that some brands are buried in consumers’ psyches and as such may still have value. These ‘dormant’ brands are more likely to gain readier acceptance by … Read more
The latest looks from Milan fashion week take inspiration from everything from the ski slopes to Snow White
Trophy fitness wear is this decade’s It item – even when you’re not in the gym
LVMH Moët Hennessy Louis Vuitton luxury group announced “Excellent Performance” in 2015, record revenue and operating profit. In an uncertain economic environment, the giant luxury conglomerate can rely on the desirability of its brands and the agility of their teams to further strengthen in 2016 the leadership in the world of high quality products. The … Read more
From sleeves to socks, from troulottes to lampshading, here’s how to Fashion your outfit in 2016
Simonetta opened its 82nd edition of Pitti Immagine Bimbo in a completely new way. “Let the journey begin” is a film produced by Pitti Immagine for iconic Italian fashion house Simonetta to celebrate a special birthday: 40 years at the most important International event for childrenswear, an attendance record that dates back to the first … Read more