Bespoke luxury timepieces for the 5th edition of Only Watch

  September 2011, the 4th edition of the Only Watch charity watch auction raised above € 4 million for research into Duchenne Muscular Dystrophy, a degenerative neuromuscular disease affecting 1 in 3,500 boys, therefore 250,000 children, adolescents, and young adults around the world. Although the research money enables scientists to make progress in promising avenues … Read more

Piaget Rose Day. First edition.

The rose has been a key design motif for the Swiss House of Piaget since the 1960s. Yves Piaget‘s passion for the flower was recognized in 1982 when the winner of the Geneva International Competition of New Roses was christened the “Yves Piaget Rose,” further solidifying the House’s connection to the rose. In tribute to … Read more

The inaugural Versace Watch Talent competition

Winner of Versace Watch Talent contest named Adrien Nebel, a 22 year old student from Genève, is the winner of the inaugural Versace Watch Talent competition organized in collaboration with the Ecole d’arts appliqués of La Chaux-de-Fonds. 12 students from the Swiss watchmaking university presented their projects for a new Versace women’s watch that will … Read more

Using digital to drive in-store luxury purchases: Multichannel Retail study

In an attempt to find growth, the companies are, again, turning to multichannel, believing that when channels coordinate, the whole is greater than the sum of its parts. Although e-commerce continues to register double-digital growth year-over-year, online sales have not matched the hype and vision evangelized over the last 15 years. In the same vein, … Read more

Goût de Diamants x Alexander Amosu = World’s most expensive champagne

A £1.2 million 19-carat diamond encrusted on a bottle of “Goût de Diamants” champagne catapulted it among the most expensive champagne bottles of the world. The customized item is the creation of Alexander Amosu, whose company Amosu Luxury designs customized luxury phones, iPhones, $26,000 Diamond Blackberry, and the most expensive luxury suit with gold thread. … Read more