Category: Business
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How to crash the Oscars’ swag bag and get your goodies into celebs’ hands
Follow these simple rules and your outlandish products could feature in the goody bag presented to Oscar nominees. Meringue tiara, anyone?
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The future of luxury hospitality isn’t greenness, it’s fitness, says report
Affluent travelers not only travel a lot, they focus on fitness much more too. Desirable luxury hotel amenities. Top 1%. Wealthy hotel guests place higher importance on hotel gyms than others, say the results of the 2016 Luxury Travel Report published by consultancy firm Resonance. The richest travelers not only travel a lot, they focus…
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Christian Lacroix – A brilliance of Branding in Unexpected Places
An article and video interview By Philippe Mihailovich. One of the greatest critical success factors for a brand, whether it be a mass market brand or a luxury, is the element of surprise. Of course, we all prefer pleasant surprises to shocks. Apple tends to surprise whilst Benetton chooses to shock. I must admit my…
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2015 results confirm the capacity for LVMH to gain market share despite economic uncertainty
LVMH Moët Hennessy Louis Vuitton luxury group announced “Excellent Performance” in 2015, record revenue and operating profit. In an uncertain economic environment, the giant luxury conglomerate can rely on the desirability of its brands and the agility of their teams to further strengthen in 2016 the leadership in the world of high quality products. The…
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Coach celebrates 75th Anniversary with ‘Coach House’ on Fifth Avenue. Stuart Weitzman will also open flagship at same location
Coach to Open ‘Coach House’ on Fifth Avenue in New York City. Coach, the buoyant New York design house of modern luxury accessories and lifestyle brands, announced the opening of a Fifth Avenue flagship, timed to coincide with the brand’s 75th Anniversary. The store will be located at 685 Fifth Avenue in New York City,…
