Gain a better understanding of the luxury market. Find out the latest news from the luxury business sectors – openings, launches, financial situations, buyings.
“A simple watch can reveal the hidden corruption of some greedy officials and it shows that corruption leaves its mark.” Authorities in Beijing have censored a survey of luxury watches worn by Chinese government officials published online by an activist whose investigation was welcomed by the official media. Internet activist “Huaguoshanzonshuji” told AFP that his … Read more
Burberry has switched the focus of its marketing away from glossy print advertising in favour of digital investment. The luxury fashion brand is promoting the launch of its fragrance Burberry Body through Facebook, instead of glossy fashion magazines for the first time, according to the Financial Times. The brand now spends 60% of its marketing … Read more
Luxury e-commerce: Blogs and social media are setting trends more than fashion critics Fashion bloggers will help propel online sales The exclusive fashion world has embraced the Internet later than other industries but is catching up quickly. Brands such as Burberry, Tiffany and Gucci are increasing exposure to social media to connect with a new … Read more
Gucci, Salvatore Ferragamo, Hublot, Vera Wang are just some of the luxury brands of the recent tour of luxury stores launched worldwide and spread with amazing rapidity. Luxury brands have enjoyed optimistic sale reports in the first part of this year, hoping to sustainable return. Pop-up stores opening during summer have become a tradition for … Read more
Between 15-17 January 2010 , in Monte Carlo was happened one of the most important event in luxury travel industry : Monte Carlo Travel Market 6 th edition. deLUXE-lifestyle/2luxury2 was the only media partner from Romania at this great event and in the following interview we tried to found out how it was and what are the tendencies … Read more