Vespa 946 Christian Dior scooter – a new symbol of escape to new horizons




These limited-edition scooters by Vespa x Christian Dior will launch in spring 2021 in Dior boutiques around the world and subsequently in a selection of Piaggio Group’s Motoplex stores.

Vespa 946 Christian Dior scooter; @Piaggio Group x @Christian Dior

French luxury house Dior and Vespa are celebrating the sunny-spirit and art of living with an exclusive scooter and a range of matching accessories. The Dior and Vespa collaboration reinvents this spirit of freedom, movement and expression that drives them.

A contemporary version of the iconic Vespa 946 – presented in 2012 in Milan and recognized for its elegant, streamlined curves and technological innovation – the new model was designed by Maria Grazia Chiuri, Creative Director of Dior women’s collections. The scooter is made in Italy, adhering to the exacting standards, commitment and precision of a couture atelier.

Echoing the design of the saddle, a top case patterned with the Dior Oblique motif – designed by Marc Bohan in 1967 – is specially designed to be fixed on the luggage rack, adding a distinctive allure. A helmet adorned with the same iconic motif rounds out the unique range.

Vespa 946 Christian Dior scooter’s monohull architecture and subtle graphic lines are paying tribute to the heritage of the two houses. The accessories, including the helmet and top case, will be available exclusively in Dior boutiques. In 2015, Vespa collaborated with Giorgio Armani on a modern interpretation of a limited-edition scooter.

Vespa 946 Christian Dior scooter; @Piaggio Group x @Christian Dior