Stoli Vodka announced its limited edition 80th anniversary bottle: “The Character of 1938. The Smoothness of 2018.” Premium vodka brand Stoli Vodka announced the release of its 80th anniversary vodka, featuring a variation of the traditional Stolichnaya recipe, a limited edition bottle and a decorative gift box, available in 750mL, 0,70 litre and 1,0 … Read more
GREY GOOSE VX – Vodka Exceptionnelle. To deliver new taste experiences to luxury spirit connoisseurs spirits are increasingly going hybrid. Premium vodka is mixed with tequila in Vodquila, Courvoisier Rosé is made with Cognac and red wine grapes, sparkling Sauvignon Blanc and Absolut vodka gave birth to Absolut Tune, and Jinzu mixed gin and sake. … Read more
The spirits business is evolving. Consumer interest in the luxury wines category is growing at a fast pace. According to Terlato Wines CEO William A. Terlato, the industry is starting to look a lot like the wine business, with mixologists, craft bartenders and consumers embracing a new category of small-production, hand-crafted, super-premium brands. “Our Luxury … Read more
Three Olives super-premium vodka launched a new $20 million advertising campaign featuring Oscar-nominated British actor Clive Owen. The campaign, shot in London by world-renowned photographer Norman Jean Roy and created by the Brooklyn- based Dead As We Know It ad agency, features atmospheric images of Clive Owen at various locations throughout London, reflecting the brand’s … Read more
New Pomegranate and Acai Berry Flavored Vodka Launches in November The demand for super-premium spirits and flavored vodkas continues to explode, according to Nielsen Vodka Landscape, 2011. The flavored vodka segment is up 17.5 percent in 2012 and pomegranate-flavored vodkas are growing 254 percent versus last year. Manufacturers focus their attention on different exotic fruits … Read more