The Sound of Porsche. Porsche creating #soundofporsche pop-up modern day music store

Porsche taking people on a sensory journey in a modern day music store. To transport fans to”the true essence of Porsche”, the high-end manufacturer unveiled a pop-up modern day music store called “The Sound of Porsche: Stories of the Brand.” The Sound Of Porsche: Stories of the Brand” transforms space in Manhattan’s fashionable Meatpacking District … Read more

87 years of Mille Miglia: Jay Leno, Adrien Brody, Jeremy Irons, Brian Johnson, Wolfgang & Ferdinand Porsche competing @ 2014 Mille Miglia

87 years after the first Mille Miglia historic cars race in 1927, the unmissable Freccia Rossa event is once again staged in Brescia, the city of the Mille Miglia, where this 32nd historical revival of the Race is held from 15 to 18 May 2014. This year’s Mille Miglia is packed full of famous cars … Read more

Roland Iten commemorates the Mille Miglia race with special belt buckle

“The Driver”: Roland Iten commemorates the Mille Miglia race with special belt buckle. Roland Iten, creator of mechanically sophisticated accessories for gentlemen, is racing in the 2014 edition of the Mille Miglia, which takes place from Thursday, May 15th to Sunday, May 18th. During the 1000-mile, 4-day rally, he is piloting an historic 1953 Porsche … Read more

Fifth generation 911 GT3 named 2014 World Performance Car

Fifth generation Porsche 911 GT3 takes top honors. The Porsche 911 GT3 was named the 2014 World Performance Car at a ceremony at the New York Auto Show. The World Car Awards (WCA) are presented annually in four categories – Car Design, Green Car, Performance Car and Car of the Year. Winners are determined by an … Read more

Koenigsegg One:1 to be the fastest car in the world and world’s first megacar on biofuel

  Koenigsegg  One:1 is the new Speed king. The world’s new megacar from Sweden’s Koenigsegg is a carbon fiber hypercar wich will be faster than McLaren, Ferrari, Porsche, and even the Bugatti Veyron.  One:1 will be able to achieve a top speed of 450.62km/h (280 mph) and will produce an astonishing 1322bhp. Called the One:1 … Read more

The history of the greatest of all automobile races celebrated at 2014 Geneva Motor Show

It’s the race everyone wants to win.   Le Mans 24 Hours race remains the toughest test of automotive technologies for the future and will be particularly important this year (June 14-15, 2014) as Porsche will return, utilising a completely new hybrid prototype race car, to join the traditional battle between Audi and Toyota for … Read more