Baselworld 2014 (Basel, Switzerland) came to a close having once again succeeded in bringing together around 150,000 attendees from all over the world. Baselworld trade fair is the annual event, where around 1,500 exhibitors, including all the leading brands, from over 40 countries first showcase their watch and jewelry innovations and novelties. On top … Read more
Baselworld 2014 saw the launch of CARAN D’ACHE Limited Edition Crystal, an encounter between CARAN D’ACHE’s creativity and French luxury brand Lalique. The famed Coutard design which René Lalique imagined in 1935 was the starting point of the luxury pen crafted from white gold, black ceramic or white ceramic.Caran d’Ache has reproduced this iconic … Read more
The talk of this year’s Baselworld – Graff Diamonds Hallucination. British jeweller Graff Diamonds hits unprecedented heights at Baselworld 2014 by unveiling the most valuable timepiece ever created. Set with 110 carats of rare coloured diamonds, the Hallucination watch is based on a concept developed by Laurence Graff, chairman of Graff Diamonds. Hallucinating … Read more
L’Instant Chanel advertising campaign by Patrick Demarchelier. Chanel’s iconic J12 timepiece gets a new update every year at Baselworld Watch and Jewelry Fair (Basel, Switzerland). For 2014, Chanel presented at more feminine design in the 365 version within its extraordinary three-tier stand designed by American architect Peter Marino. The name of the … Read more
Discover the five collections that Longines is presenting for Baselworld 2014. At Baselworld 2014, Longines came with the Longines Elegant Collection, Conquest Heritage 1954-2014, Longines Equestrian Lépine, The Longines Column-Wheel Single Push-Piece Chronograph and The Longines Heritage 1935. Since its earliest days, Longines watch manufacture (based at Saint-Imier in Switzerland since 1832) has always focused on elegance. This … Read more
Concord Docks with the new Mariner Collection. Looking after a younger clientele seeking an alternative watch with lots of personality, Concord Swiss watch manufacturer re-launched its signature 1980’s Mariner Collection at Baselworld 2014 Watch & Jewelry Fair. Inspired by the chic and sophisticated marina lifestyle, the new Mariner Collection captures the essence of today’s casual … Read more