“It Pays To Advertise” the slogan goes. Why? Because advertising sells. In a big way. So much so that, in the year 2011, thirty-six companies in the USA alone spent at least $ 1 Billion on their advertising budget. Advertising serves two major purposes. First, it allows the public to know that a product or … Read more
The Macallan ‘M’ achieves a New World Record price at US $628,000 at Sotheby’s Hong Kong. The Macallan is one of the world’s most sought after and collectable whiskies, sitting at the top of the auction index for whiskies and holding the current Guinness World Record for the most expensive whisky ever sold at … Read more
George Osborne wants to attract more affluent Chinese holidaymakers to Britain. Who stands to profit from these high-rolling visitors?
Purity Vodka Continues its Reign as the World’s Most Awarded Ultra-Premium Vodka Purity Vodka, the world’s most awarded ultra-premium vodka, received top-honors at The 2013 Spirits Business Vodka Masters 2013 Competitions which were announced at a special event at the Carlton Beach Club in Cannes, France on Monday. The Spirits Masters are a series of … Read more
JOHNNIE WALKER Scotch Whisky brand unveiled the jewel in the crown of its new and exclusive range, the JOHNNIE WALKER EXPLORERS’ CLUB COLLECTION – THE ROYAL ROUTE. Exclusively available to adventure seekers who adopt the exploratory ethos of the John Walker & Sons agents, this luxury blend completes the first Series of the collection – … Read more
Johnnie Walker Blue Label, one of the leading ultra-premium Scotch whisky, has created in conjunction with some of the most celebrated international contemporary artists and fashion designers a 3D art exhibition in a bottle. Using the latest in projection technology, a collection of artistic endeavours are showcased from within large format JOHNNIE WALKER BLUE … Read more