The History Behind The Phrase “Diamonds Are A Girls Best Friend”

Everyone knows the song and many know the words of this popular hit from 1949 but not many are familiar with its history. “Diamonds Are a Girls Best Friend” was first sung on stage in the musical, Gentlemen Prefer Blonds by Carrol Channing. The composers, Leo Robin and Jule Styne, song writers of many compositions … Read more

De Beers Caress – the perfect representation of timeless elegance

De Beers Diamond Jewelers introduces the New Caress Engagement Ring.   De Beers Diamond Jewellers is honouring the diamond as the ultimate treasure from nature. The new De Beers Caress engagement ring pays tribute to this philosophy. Inspired by the true harmony of love, the new De Beers Caress engagement ring has a unique design … Read more

110 years for Santos de Cartier

The Santos de Cartier marks 110th anniversary. How does a pilot tell the time without taking his hands off the controls? With the Santos wristwatch, created in 1904!   The meeting between Alberto Santos-Dumont, an airborne adventurer with a boundless imagination and Louis Cartier, a designer who brought time into the public eye brought to … Read more

First luxury watch manufacturers to embrace Google Glass

Frederique Constant and Alpina become first luxury watch manufacturers to embrace Official Google Glass Explorer Program.    Smart glasses are arguably the most innovative emerging technology. Though planned to hit the marketplace later this year, Google Glass remains in its invite-only Explorer phase, with less than one percent of companies experimenting with the new tool. … Read more

The watches of 2014 Baselworld. Swiss-Made at its very best. Part IV.

La crème de la crème in watches and gems @ 2014 Baselworld show: March 27 – April 3, 2014.     Everything that exists under the sun in terms of timepieces, mechanisms, gems and jewelry can be found at Baselworld, the world’s most important event for the watch and jewellery industry. From 27th of March, the … Read more