Faberge Summer in Provence

Fabergé‬ wows 2015 Baselworld with its new ‪#‎timepieces‬ launch this week. ‪‎Fabergé‬ kicks off 2015 Baselworld with a spectacluar booth display and launch of the new collections of ‪‎timepieces‬, ‪‎jewellery‬ and objet d’art. Haute Joaillerie Summer in Provence watch is the latest creation from the Fabergé ateliers dedicated to Women. Colored petals dancing in the … Read more

TAG Heuer’s connected watch project: A luxury Swiss smartwatch powered by Intel & Android Wear

The ultimate connected watch powered by Intel technology and Android Wear.

A new era of collaboration between Swiss watchmakers and Silicon Valley.

TAG Heuer's exciting connected watch project

Avant-garde Luxury Swiss manufactuer TAG Heuer, Google and Intel have announced a product that is both luxurious and seamlessly connected to its wearer’s daily life. The Swiss smartwatch powered by Intel technology and Android Wear was made official at Baselworld 2015. Jean-Claude Biver, President of the Watch Division LVMH Group and CEO of TAG Heuer, David Singleton, Director of Engineering for Android Wear, and Michael Bell, Corporate Vice President and General Manager of Intel’s New Devices Group, joined each other on Baselworld’s stage. The announement made during a press conference held on Thursday 19th March at the TAG Heuer booth @ Baselworld 2015 did not unveiled the watch itself. TAG Heuer’s connected watch project will be presented at the end of 2015,
according to Jean-Claude Biver.

TAG Heuer Formula 1 CR7 Special Edition inspired by Cristiano Ronaldo

“Swiss watchmaking and Silicon Valley is a marriage of technological innovation with watchmaking credibility. Our collaboration provides a rich host of synergies, forming a win-win partnership, and the potential for our three companies is enormous,” said Jean-Claude Biver, The President of the Watch Division LVMH Group.

“The quality of Swiss watches is renowned worldwide. When this is allied with the creative technology and global power of two companies like Intel and Google, using the Android Wear platform and based on Intel technology, we can see the launch of a technological revolution in our industry, of which I am proud to be a pioneer today with TAG Heuer,” added Guy Sémon, General Manager of TAG Heuer.

TAG Heuer Carrera Cara Special Edition for Baselworld 2015

David Singleton noted, “By fusing beauty with technology, the Swiss watch has inspired generations of artists and engineers alike—including us at Google. So we’re thrilled to be working with TAG Heuer and Intel to bring a unique blend of emotion and innovation to the luxury market. Together, and using the Android Wear platform, we can imagine a better, beautiful, smarter watch.”

“As we work to enable technology experiences that provide greater utility and value to people, Intel is confident that a collective approach will inspire new innovation in wearable technology. The collaboration with TAG Heuer and Google brings us closer to realizing the vision of wearable technology with a distinctive smartwatch that elevates the category,” remarked Michael Bell.

Tag Heuer Monaco Phantom V4

World’s most luxurious iPhone 6 collection

The world’s most luxurious iPhone 6 collection was unveiled at 2015 Baselworld – The Watch and Jewellery Show by Golden Dreams, a Geneva-based luxury company renowned for creating the world’s most luxurious iPhones. The iPhone 6 is re-engineered by the Swiss company using carbon fiber, gold, alligator, diamonds, to name just a few materials available … Read more

Around the exclusive “baguette” movement: Corum Golden Bridge Dragon & Phoenix

The most fascinating figures from Chinese mythology embrace the “baguette” movement in an exciting body-to-body. The mythical dragon and the phoenix are gathered around the exclusive Corum “baguette” movement to promise prosperity for the years to come in a new watch to be presented at Baselworld 2015. The fascinating encounter between the mythical creatures and a legendary caliber finds a … Read more

Diamond MasterGraff Grand Date Dual Time Tourbillon

Baselworld 2015: An encounter between Haute Horlogerie and Haute Joaillerie @ Graff Diamonds. London-base British jeweller Graff, the maker of the world’s most valuable watch, presents a new encounter between Haute Horlogerie and Haute Joaillerie. For Baselworld 2015, Graff Diamonds presents mechanical hand-wound Diamond MasterGraff Grand Date Dual Time Tourbillon with an invisibly-set mosaic crafted … Read more

U-Boat boasts ultra-rare pieces at Baselworld 2015

“Ultra-Rare” Phoenix watch among U-BOAT masterpieces to be presented at Baselworld 2015 Five “ultra-rare” masterpieces conceived by Italo Fontana, the Creator of U-BOAT luxury Italian watches, are set to be unveiled at this year’s Baselworld. The new watches boast precious and selected materials such as Gold and Sterling Silver, treated with traditional but also advanced … Read more