Chanel app to tap into consumers’ playful sides

Chanel is boosting its digital presence with a brand history microsite, a photo booth Facebook application and a game to engage a wide breadth of consumers. The first part of Chanel’s digital marketing is its Culture Chanel Web site found at http://www.culture-chanel.com, which is run in conjunction with its physical museum in Beijing.  Culture Chanel … Read more

A new cosmopolitan aesthetic: Bianchi by Gucci bicycles

Travelling in style with Bianchi by Gucci bicycles 2 bicycles designed by Frida Giannini: an elegant one and one for weekend getaway Gucci fashion house and Bianchi (part of Cycleurope A.B. Group – Swedish company of the Grimaldi Group – known as the worldwide most important holding in the cycling sector) unveiled a new project … Read more

John Lobb Saint Crepin 2011

In the olden days, shoemakers traditionally honored their patron saint by fashioning a unique work of art to express their devotion. This year, on Saint Crispin’s Day, John Lobb pays tribute to the revered patron saint by creating a true masterpiece, a reflection of the bootmaker’s remarkable talent. A beautiful way to show true love … Read more

120-year history of Vogue available online

Vogue launches Vogue Archive (voguearchive.com), powered globally by WGSN and featuring 400,000 full-color, digitized images of Vogue’s covers, advertiments, features, fashion portfolios, and illustrations, in their original context. The archive, digitized in full color, includes all pages of every issue of American Vogue from 1892 to the present, including covers and advertisements. The ultimate style … Read more

Electric: Anselm Reyle Dior Collection

Anselm Reyle, the German conceptual artist, has made its mark on a colorful and electrifying line of accessories made in limited edition for Dior. Anselm Reyle had total freedom to create an entire line of accessories using his color and texture style to give any works of art. Anselm Reyle Dior Collection includes the full … Read more

When consumers buy luxury footwear, they buy more than shoes: study

Christian Louboutin most sought-after luxury footwear brand: study According to findings from a study released by Digital Luxury Group,  the United States is the most important market for the shoes industry right now. Individuals from the country make up more than 40 percent of the searches. Following is Britain with 17 percent, France at 9.6 … Read more