The Italian designer famous for his voluminous dresses is the latest to collaborate with the retailer. We asked fans whether some of his less practical designs would work in everyday life
Climate crisis pushes retailers to reduce their impact on the environment
Celebrities from Kendall Jenner to the singer H.E.R. helped to launch the high-street retailer’s new collection at Cannes
Moschino becomes the latest label to pair with H&M for their annual designer collaboration, with a starry New York show and a message of diversity
The latest designer collaboration from H&M is with Erdem, the Canadian Turkish designer known for his work with textiles, prints and ultra-feminine gowns. Expect faux-fur coats, jacquard dresses and florals for men. But is the high street ready for a £150 ballgown?
Having the mass consumer in his sights with H&M has not prompted a dumbing down from the London-based designer