Guerlain and Angelina Jolie host Bee School in Clichy-Sous-Bois.
The Bee School, founded by Guerlain and led by Guerlain employees, is a volunteer programme developed to educate young children across the world on the bee’s importance to ecosystems and biodiversity, an integral part of the wider Guerlain For Bees Conservation Programme.
Continuing her longstanding collaboration with Guerlain, Angelina Jolie co-hosted a Bee School educational session on the preservation of bees for primary schoolchildren in the city of Clichy-Sous-Bois in the Seine-Saint-Denis district bordering the north of Paris. The Guerlain Bee School is part of the Maison’s broad educational outreach program.
Henri Barbusse primary school in Clichy-sous-Bois, a city with which LVMH luxury group, Guerlain’s parent company, has long enjoyed close ties, recently welcomed actor and Guerlain muse Angelina Jolie for a very special lesson. She was joined by Lorène Mouchet, a beekeeper trained during the first Guerlain x UNESCO Women for Bees class in 2021, and by Guerlain Chief Sustainability Officer Cécile Lochard.
The three women talked to the students about the critical role played by bees as pollinators, an essential link in the agricultural food chain and protecting biodiversity. In the coming months Guerlain will set up beehives at the school and host additional Bee School sessions.
Guerlain has been active for more than a decade in a host of initiatives to protect bees, which are essential as pollinators and sentinels of biodiversity. Launched in 2018, the Bee School raises awareness of the importance of protecting bees in the world, today and tomorrow. As part of ‘Commitment Day’, Guerlain’s 3,700 employees also visit primary schools around the world to help young generations learn more about the role of bees. To date, over 6,000 children in a dozen countries have participated in these workshops. Guerlain hopes to reach 100,000 schoolchildren worldwide with the Bee School educational program by 2025.