Swatch

When a $40,000 Watch Meets a €385 Price Tag: The Royal Pop Is Breaking Every Rule in Luxury

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Pop Art, Pocket Watches & Pure Chaos: The AP x Swatch Drop the Watch World Didn’t See Coming @Audemars Piguet × Swatch ‘Royal PopThe much-debated Audemars Piguet × Swatch ‘Royal Pop’ — A new take on the pocket watch, and why this collaboration makes more sense than anyone wants to admit. There’s a moment in … Read more

Harry Winston jewelry and watch brand acquired by Swatch Group

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Swatch Group acquires the jewelry and watch brand Harry Winston The Swatch Group acquired 100% of the shares of the Harry Winston luxury jewelry and watch brand. The Swatch Group acquired the brand and all the activities related to jewelry and watches, including the 535 employees worldwide and the production company in Geneva (Switzerland). The … Read more