The impact of the virus on ecommerce and digital consumer behavior. Research

  Industries with the biggest online traffic growth/decline due to Covid-19. New data from Contentsquare reveals the digital consumer trends driven by COVID-19. Online Jewelry, Fashion and Travel Industries Hit Hardest by Coronavirus. In the wake of the coronavirus, new research from experience analytics platform provider Contentsquare has revealed the impact of the virus on … Read more

Americas region is the king of the luxury goods spending hill

    Reversing the trend of recent years, the Americas region is the king of the luxury goods spending hill, estimated to grow at four percent in 2013 versus 2012, surpassing the estimated 2.5 percent growth rate for China, as luxury spending in that country moderates, according to the 12th Edition of Bain’s Luxury Goods … Read more

Using digital to drive in-store luxury purchases: Multichannel Retail study

In an attempt to find growth, the companies are, again, turning to multichannel, believing that when channels coordinate, the whole is greater than the sum of its parts. Although e-commerce continues to register double-digital growth year-over-year, online sales have not matched the hype and vision evangelized over the last 15 years. In the same vein, … Read more

Salvatore Ferragamo to set up digital shop in China

Luxury Brands Move into Chinese E-Commerce Space Salvatore Ferragamo is the latest luxury brand to move into Chinese E-Commerce following moves by other retailers such as Net-A-Porter, Yoox, Zara, Armani, and Coach. Luxury house’s sales in China grew 36% first quarter of 2012.In 2011, online retail generated about $121 billion in sales. Ferragamo‘s online retail … Read more

The luxury goods market continues to prove resilient

 Global Luxury Goods Industry to Generate Additional US$74 Billion in New Sales by 2017 Despite the global volatile economic outlook, the luxury goods market continues to prove resilient, according to the new luxury market research from Euromonitor International, one of the world’s leading provider for global business intelligence and strategic market analysis. In 2012, the … Read more

BMW’s environmentally friendly vehicles sold online

BMW to sell electric cars online   BMW‘s electrified i3 city car and i8 sports cars will be offered to customers online, as well as through dealerships, announced the company. This is a first for an automaker, BMW aiming drastically to reduce costs via online sales. Of course, it is just an experiment, but it … Read more