These ultra-premium drinks are meant to be enjoyed in the pursuit of good times, with great friends and perfect waves

Top new ultra-premium drinks made for adventurous souls. Every new drink represents an escape – whether you’re sitting at a desk or have been surfing the same break on repeat – transporting you to the places you dream of. Tequila Eterno Verano Launches with An Ode to the Sun, Sea and Joy of Living Inspired … Read more

Low or No-Alcohol: three non-alcoholic drinks that’ll get any party started

  Deliciously refreshing, these alcoholic botanical drinks make for the perfect alternative to spirits.  100% plant-based, sustainably sourced, supported by nature. Looking for a delicious and refreshing alternative to alcohol has never been easier. Whatever your poison, the same care and ritual of crafting a cocktail should remain a constant. See below for our pick … Read more

Ultra-Premium Tequila news: Limited-edition bottles, Most Awarded New Tequila, and AR experience

  1800 Tequila Celebrates 10th Anniversary Of Essential 1800 Artists Series With Okuda San Miguel Collaboration 1800 Tequila, the world’s most awarded tequila line, celebrates the 10th anniversary of its Essential 1800 Artists Series, featuring a collaboration with world-renowned Spanish artist Okuda San Miguel. By selecting one of the most recognized contemporary artists as the … Read more

Some Items To Have In a Well-Stocked Bar

    As craft beers are popping up everywhere to the extent that every town has at least one small craft brewery, it seems almost understandable to think that there needs to be craft liquor for a delicious craft cocktail. Some of the rarest and most expensive liquor is hundreds of years old. The only … Read more

Pioneering rum project 2 Masters by award-winning Dictador

Award-winning Colombian rum producer, Dictador, announces exclusive partnerships with premier Cognac, Whisky, Champagne, Armagnac, Bordeaux and Sauternes houses worldwide for a pioneering rum project coined 2 Masters. It is anticipated that the first collaboration of 2 Masters will debut in the second quarter of 2018. This is the first time in Dictador’s century-plus history that … Read more

From firewater to fine dining: exports triple for tequila’s poor cousin, mezcal

Aficionados say Mexico’s agave spirit retains a charm and subtlety lost by its mass-produced rival – and has the potential to be as popular as single-malt whisky