Wealthy younger buyers are driving the luxury real estate market: Coldwell

More young money enters the real estate market.  A new survey by Coldwell Banker Previews International and the Luxury Institute finds that Wealthy younger buyers are driving the luxury real estate market, and they are willing to pay more than similar wealthy buyers age 55 and older. According to the survey of Americans age 21 … Read more

HNWI and low cost of production to drive the yacht market in China

China Yacht Market Set to Grow at 13% Cagr During 2012-2017 Says TechSci Research   Increasing number of high net worth Individuals (HNWI), favorable government policies, and low cost of production are contributing to the growth of yacht market in China. Several foreign players are now manufacturing yachts in China to lower their costs of … Read more

Four Seasons aims to change the face of luxury hospitality in Korea

Four Seasons Hotels and Resorts, one of the global players in luxury hospitality, announces its highly anticipated entry into Korea. Four Seasons Hotel Seoul is currently under construction and projected to open in May 2015. The property will open in a prime location in the Central Business District of Seoul, where major institutions sites are … Read more

Emerging markets tend to perceive brands as more luxurious

Chanel and Clinique are leading the way in luxury beauty: Euromonitor International.  Economy, Standard, Premium or Luxury? Brand Perceptions Around the World.  Different markets and regions have completely different perceptions of luxury brands. According to Euromonitor market researcher, the perception of brands as luxurious and trends in buying behaviours differ between developed and emerging markets … Read more

Why your brand should invest in Brazil?

Brazil is a country with 200 million inhabitants and a market that has spent the last five years of market potentially feasible for a country with strong financial stability and a number of qualified consumers who arrive in significant numbers, surpassing 62 million people with high power consumption and billions of dollars in hands. The World … Read more

Chinese luxury consumer interest dominated by heavyweights

The most-sought after luxury brands in China. Chanel overtakes Louis Vuitton as most sought-after global luxury brand in Digital Luxury Group‘s World Luxury Index China – 2nd edition. Chanel overtook Louis Vuitton thanks to rising interest in various product segments, particularly beauty. Interest for Louis Vuitton on the other hand originated mainly from the fashion … Read more