Luxury Brands

A new Chairman for the European Association of Luxury. The Comité Colbert (France) elected to the presidency of ECCIA

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Guillaume de Seynes appointed as Chairman of ECCIA. The European Cultural and Creative Industries Alliance (ECCIA) has elected Guillaume de Seynes as Chairman for the next years. Guillaume de Seynes, Vice-Chairman of Comité Colbert (France) takes over from Michael Ward, Walpole British Luxury (UK), who led ECCIA from January 2014 to January 2016. ECCIA gathers … Read more

Despite persistent challenges in China, all hope is not lost for luxury brands, says study

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Mainland China’s luxury spending continued its decline in 2015, however, emerging signs signal a reversal in 2016. Increased international tourism, and growing comfort and trust in some business-to-consumer (B2C) overseas websites among China’s shoppers stimulated overseas purchases in 2015, according to Bain & Company‘s 2015 China Luxury Market Study. Bain & Company’s 2015 study finds … Read more

Luxury car brand takes over the Harrods storefront window in London

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British luxury brand Aston Martin partnered with Harrods, one of the world’s most trusted luxury brands, for an unique display in tribute to Aston Martin’s most famous nameplate. Three Aston Martin sports cars took over the iconic harrods storefront in a month-long celebration of the British marques’ ‘DB’ nameplate. Since their debut in the early … Read more

Bicester Village: top UK tourist attraction and shopping Shangri-la

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Bargains, glamour and its own railway station – no wonder Bicester is one of Britain’s top tourist attractions, says Eva Wiseman

Belonging is the new currency of luxury brands

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Unlike traditional luxury, which is based on what a brand can offer you to the exclusion of others, tribal luxury is rooted in shared experiences

Luxury brands are failing in their storytelling

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Luxury has a rich heritage to draw on – why aren’t brands telling stories better? There are lessons to be learned from new players