Ferrari, GUCCI and H&M dominate Google+ as user engagement grows exponentially

Luxury brands take lead position on Google+, according to Simply Measured social media analytics study. Ferrari, GUCCI and H&M rank as the top brands on Google+, with the strongest levels of consumer engagement across all Interbrand Top 100 brands. The company’s quarterly study of the top global companies on Google+ shows exponential growth in participation … Read more

The 16th Annual Webby Awards winners

Pinterest, Spotify and Google+ win first Webby Awards Louis CK, Instagram and Bjork among special achievement honorees Facebook earns inaugural People’s Special Achievement for Social Change They truly represent the best of the Web. They are but a small percentage of total entries and chosen by members of the International Academy of Digital Arts and … Read more

First World Luxury Index China: most-searched for luxury brands in China. Surprises abound

Automobile brands, local Chow Tai Fook, Louis Vuitton, Chanel, and Dior top the list of most- searched for luxury brands in China   Digital Luxury Group (DLG), in partnership with Luxury Society community of luxury executives, unveiled the first ranking of the top 50 most-searched for luxury brands in China. Covering over 400 brands within … Read more

Four Seasons, Hilton and Marriott top second annual Digital IQ Index: Hotels

A brand’s site remains hotels primary revenue generator. Hotel brands indicated they would spend 34 percent of their 2011 online budgets on site redesigns and optimization; however, the second annual L2’s “Digital IQ index: Hotels” research demonstrates that the industry is slow to adopt best practices. Four Seasons, Hilton and Marriott Top the Digital IQ … Read more

50 most-searched for luxury brands on search engines

Continued demand for accessible luxury fashion Interest is strong for luxury automobiles In partnership with Luxury Society, the world’s largest community of luxury executives, Digital Luxury Group (DLG) has deciphered the top 50 most-searched for luxury brands in the United States in 2011. It will be very interesting to compare the result with a similar … Read more