Stella’s World: the season’s key looks brought to life via Virtual Reality

adidas by Stella McCartney previews Fall/Winter 2017 collection at the first Stella’s World presentation in Tokyo adidas by Stella McCartney presented the Fall/Winter 2017 collection via an immersive virtual reality experience set to bring the season’s key looks to life. A journey designed as part of the presentation of The Stella Mccartney collections in tokyo … Read more

Gosha Rubchinskiy x adidas Soccer

Gosha Rubchinskiy teams up with adidas Soccer to create a bespoke range of garments inspired by the Russian youth culture of today. The next two years signal some of the biggest years in sport for Gosha Rubchinskiy‘s home country, Russia, as Russians prepare for their first ever FIFA World Cup in 2018. adidas Soccer meets … Read more

World leading female F1 driver Carmen Jorda x adidas by Stella McCartney

Continually defying and redefining the expectations of her industry, Spanish race car driver Carmen Jorda hopes to empower a young generation of women to accomplish more by taking on new challenges and pushing themselves further than ever before. A rising name in her sport, with a fast-paced and dynamic lifestyle that inspires women around the … Read more

Movember spirit: The Barricade 2016 Mustachio Limited Edition

Adi Dassler’s simple yet brilliant idea was to provide each athlete with the best possible equipment to enable peak performances. This vision would change everything. His shoes have become iconic names in footwear history. The company he built and its 3-Stripes trademark are visible at almost every major sporting event around the world, including tennis. … Read more

Fall/Winter 2016: Karlie Kloss for Stella McCartney

Sweat with Karlie Kloss as she joins the adidas Women by Stella McCartney team as the face of the new season campaign.

Karlie Kloss as she joins the adidas Women by Stella McCartney team

Stella McCartney is known for fusing cutting-edge technology and style inspiring today’s strong, multi- faceted women. The collections made in partnership with adidas push the boundaries of sportswear to the limit, encouraging today’s multi-faceted women to break the barrier and achieve the most from every workout. To further inspire athletic women everywhere, Stella McCartney partners with the 23-year-old supermodel Karlie Kloss who is showcasing her natural sporting ability in the Fall/ Winter 2016 collection’s key looks.

Kloss encourages a generation of women to accomplish more through her impressive list of talents, including modelling, sports, coding and philanthropy.

“It is an honour to be the face of adidas by Stella Mccartney. Both iconic brands continuously raise the bar in fashion, fitness and technology. Their collaboration is the perfect intersection of style and function, resulting in a collection that empowers women to feel strong and confident,” commented Karlie Kloss.

“Karlie is a true adidas by Stella Mccartney woman. She has that unique energy that drives others whether she is in front of the camera or challenging herself in the gym or on the track, all the while expressing her own individual style. I am thrilled to have her as the face of the Fall/Winter 2016 collection, she inspires and empowers a new generation of women to push themselves further in achieving their goals without compromise,” commented Stella McCartney.

Karlie Kloss for Stella Mccartney-

 

Limited Edition: Barneys New York’s reinterpretation of the Stan Smith sneaker

A new spin to the iconic Stan Smith and Superstar. Over the years, fashion has embraced casual footwear to a greater and greater extent. In 1965, adidas introduced the first all-leather performance tennis shoe–a model that would later come to bear Stan Smith’s name. In 1971, Smith won his first major, the men’s singles title at … Read more