How luxury brands can use content marketing to seduce a new breed of digital audience. New opportunities for high-end brands to message the brand narrative. Luxury brands’ highly desirable audience is in perpetual motion. How to captivate this new breed of digital clientele? How luxury brands seduce these moving targets? Trial and error is a … Read more
Adventure travelers are broadening their horizons beyond well-known European cities to seek new frontiers off the beaten path, according to a new survey by international luxury travel network Virtuoso. Latin America is especially popular, as active travelers can experience their desired combination of nature and culture there. Remote, unspoiled destinations such as Antarctica and the Arctic are also … Read more
The photographer who created the supermodels talks to Tamsin Blanchard on the eve of his exhibition
Rolls-Royce is sharing a common philosophy with the world of art. Artisit Yang Fudong, considered to be one of China’s most well-known cinematographer and photographer and the greatest film writer to come out of China ever, joins Emirati artist Mohammed Kazem and Indian artist Sudarshan Shetty as a member of the Rolls-Royce Art Programme for … Read more
Cultivating happiness and inspiring women: what could be more Lancôme? Naturally, American model and current Victoria’s Secret Angel Taylor Hill found her place amongst the inspiring women who have been writing the story of the Lancome beauty house from the very start. This week, the American Model was titled the new Lancôme Ambassadress. At the … Read more
LARTE Black Crystal V-Class – the perfect companion for long-distance trips, VIP-shuttling and management level meetings; Successful people keep moving. If a large part of your work entails a good bit of business travel then you definitely must have a “Larte Black Crystal V-Class” fleet. Premiered at this year’s Geneva Motor Show, this top-end tailor-made … Read more