McLaren comes to Geneva Following the launch of a Zurich store in September 2011, McLaren supercar manufacturer opened its first Geneva showroom. With this second official showroom in Switzerland, McLaren has a total of 17 showrooms in Europe and 38 worldwide. As company spokesperson Dave Eden explained to AFP, the dedicated team based in Woking, … Read more
Strengthening its position as a leading international hotel operator in Africa with an existing portfolio of 38 hotels, Starwood Hotels & Resorts announced plans to open 10 new hotels in Africa over the next 3 Years. The company will increase its African portfolio by nearly 30% with 10 new hotels set to open over the … Read more
Autoweek Magazine Announces Finalists for Annual Best of the Best Car and Truck Awards Autoweek magazine editors drove and tested hundreds of vehicles throughout the year in order to announce the top five car and truck finalists, respectively, for the annual Best of the Best award. Finalists range from the all-American Dodge Dart to … Read more
goviral reveals best 100 brands in branded content Prada, Burberry and Louis Vuitton – most powerful luxury brands in branded content in 2012 New social channels and the explosion of video content have opened up doors for brands to own the conversation with their audience and bypass traditional gatekeepers (and in the process save millions … Read more
eBay Style: eBay Joins with Xiu.com to bring global style to China eBay, the world’s leading online marketplace, and Xiu.com, a leading Chinese online fashion and luxury retailer, launched a localized online shopping experience, called eBay Style. The new venture aims to “bring the very best of eBay to Chinese consumers, particularly in fashion”. Through … Read more
Mini Convertible boat made waves at Boston regatta MINI celebrated Motor-Tober with a MINI Convertible Boat To celebrate the legendary Head of the Charles Regatta (Charles River race from the Boston University Boathouse to Christian Herter Park), Mini joined the rowing teams on the water in this one-off MINI Convertible Boat. The 6-hp floating car … Read more