Along with Andrej Pejić, Lea T and Chanel, Saint Laurent is the next fashion brand to challenge gender stereotypes. The star of the latest “The Saint Laurent Boy is a Girl” menswear campaign is Dutch model Saskia de Brauw.
Hedi Slimane used the androgyny theme in his previous position at Dior Homme and now presented an image of de Brauw in a gender-blurring role.
Hedi Slimane, an avid photographer, shot makeup free supermodel de Brauw with her hair cut, wearing clothes from Saint Laurent Spring 2013 menswear collection. The campaign is produced in Los Angeles, where Hedi Slimane has been based since 2007.