Digital IQ Index: Watches & Jewelry 2012 edition For the second year in a row, Tiffany & Co. has earned the top position in L2’s “Digital IQ Index: Watches & Jewelry” ranking, a study which benchmarks the digital competence of 47 prestige Watches & Jewelry brands across four dimensions: site, digital marketing, social media, and … Read more
Interbrand Releases 13th Annual Best Global Brands Report Despite the current economic landscape, all of the luxury brands in the 13th annual Best Global Brands report released by Interbrand increased their brand value. As the meaning of luxury shifts, this year’s top luxury brands reflect a changing global consciousness – with success dependent not … Read more
Luxury Brands Move into Chinese E-Commerce Space Salvatore Ferragamo is the latest luxury brand to move into Chinese E-Commerce following moves by other retailers such as Net-A-Porter, Yoox, Zara, Armani, and Coach. Luxury house’s sales in China grew 36% first quarter of 2012.In 2011, online retail generated about $121 billion in sales. Ferragamo‘s online retail … Read more
Specialty Retail 2012: Mobile and Amazon are reshaping retail. M-commerce is the fastest growing channel in the history of commerce Digital IQ Index: Specialty Retail 2012: E-commerce is now M-commerce L2, a think tank for digital innovation, released its third annual Digital IQ Index: Specialty Retail. The report benchmarks the digital competence of 76 global … Read more
Lexus Ignition to support eight innovative products Inspired by the new 2013 Lexus ES, the luxury vehicle division of Japanese automaker Toyota Motor Corporation wants to continue to push the boundaries of style, technology and innovation, by supporting other creative projects that exemplify this philosophy. Lexus has curated eight start-up products that are currently seeking … Read more
Global Luxury Goods Industry to Generate Additional US$74 Billion in New Sales by 2017 Despite the global volatile economic outlook, the luxury goods market continues to prove resilient, according to the new luxury market research from Euromonitor International, one of the world’s leading provider for global business intelligence and strategic market analysis. In 2012, the … Read more