Cocktail competition to uncover the most innovative elit martini cocktail in the world

Reinventing such an iconic cocktail like the martini is no easy mission. elit ultra-luxury vodka tours the globe in search of the most innovative, multi-sensory cocktail experience. The art of martini competition is back and is calling upon leading bartenders to create the most avant-garde interpretation of the classic cocktail, the martini. This announcement comes … Read more

Hennessy offers a backstage look infused with irresistible humor

New books we love: A Toast to the World’s Preeminent Spirit, an entertaining book on the Hennessy saga. Hennessy history clearly deserves an exceptional telling unlike conventional coffee table books. Lavishly illustrated, “A Toast to the World’s Preeminent Spirit” is the first book on the world’s most famous cognac producer. Considered a benchmark of excellence, … Read more

Cognac’s recent strong growth is poised to continue in the coming years. Report

VS is the key driver of Cognac’s biggest volume market Cognac’s recent strong growth is poised to continue in the coming years, driven by increased consumption in the US, China and the UK, according to a joint report from just-drinks, the research portal for the global drinks industry, and the IWSR, one of the leading … Read more

Extra-matured in bespoke Madeira casks: Glenmorangie Bacalta’s sun-baked story

Inspired by the long, balmy days on the island of Madeira. Glenmorangie releases Bacalta, its eighth Private Edition single malt whisky. Bacalta, Scots Gaelic for baked, is the melodic name of Glenmorangie‘s eighth Private Edition single malt whisky.  The inspiration for this limited edition first glimmered more than 20 years ago with the release of … Read more

Alessandra Ambrosio’s A-list lifestyle unveiled for CÎROC

A glimpse into what happens behind fashion’s  most famous lens. CÎROC Vodka celebrates Alessandra Ambrosio’s most dazzling #OnArrival moments throughout the year, exclusively captured by renowned fashion photographer Mario Testino. As the luxury vodka at the heart of the globe’s hottest celebrations and events, CÎROC has partnered with Alessandra Ambrosio for its #ONARRIVAL campaign, to … Read more

The most exquisite tableware and accent pieces for 2017

Dining culture and exclusive instagrammable gifts. From March 5th, 2017 the Fürstenberg castle museum, the museum of the second oldest porcelain manufacturer in Germany that still operates on its original site, is ready to be rediscovered, when the castle opens its gates following the refurbishment. Here the fascinating transformation in dining culture from 1747 to … Read more