This year’s most valuable global brands list shows that brand building remains critical to securing growth. The world’s most valuable brands have experienced record growth according to the Kantar BrandZ Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany. The … Read more
With its rich taste, elegant and delicate liquor, mellow and rich flavors, and long aftertaste, the Chinese national liquor is an ideal choice as a gift, for entertaining guests or adding to one’s collection. Rose Gold Moutai mark an excellent start for the brand of Moutai at the beginning of 2018. As one of the … Read more
Luzhou Laojiao (LZLJ) or Lujo (as we know it in UK), the iconic Chinese liquor, was unleashed in UK. Luzhou represents one of China’s great heritage brands- stretching back from 1573 from Sichuan province. Made from pure organic sorghum and over 50% proof, ‘LUJO’ is believed to be an elixir of conversation designed to ‘liberate the … Read more
91 percent of the wine drunk in China is red wine, according to a survey produced for May’s Vinexpo Asia-Pacific trade fair — the largest wine industry event in the region. Red wine surpassed traditional Chinese liquor as the most popular alcoholic drink in China last year, according to the Ipsos research group. Country’s taste … Read more
Chinese liquor brand Moutai was recently included in a list of the top 10 “Gifts for the Chinese Luxury Consumer“, a list compiled by the Shanghai-based research group Hurun, as part of its annual “Best of the Best” awards. Moutai held the fifth position behind the likes of Louis Vuitton, Cartier, Hermes and Chanel. The … Read more