Charity Archives - Page 13 of 17

For the world’s bravest test drivers: The New Bobby-Car

September 29, 2016 by Editorial Team

The new Bobby-Car in form of Bobby-AMG GT is rolling into the limelight. This open-top single seater to be presented by Mercedes-Benz at Paris Motor Show features a powerful drive system powered by two little human feet. The first Bobby Benz rolled into nurseries more than 20 years ago. As a reference to the yellow SLK of … Read more

Halle Berry and Christian Louboutin for 2016 Key To The Cure campaign

August 9, 2016 by Editorial Team

Now in its 18th year, Key To The Cure is Saks Fifth Avenue’s annual fund-raising and charitable initiative to fight cancer. This annual campaign has raised close to $40 million for cancer research and treatment organizations throughout the United States. This year, Academy-Award winning actress Halle Berry will act as the official campaign ambassador, wearing … Read more

Save The Children Jewelry Collection

August 2, 2016 by Editorial Team

Raise your voice, raise your hand, raise hope, raise trust, and raise the access!

The lack of education perpetuates the cycle of poverty. The result is that too many children are unable to attain their aspirations.

In 2009, Italian jewelry and luxury goods brand Bulgari decided to take action on behalf of disadvantaged children around the world by partnering with Save the Children, one of the most effective, wide-reaching charities in the world. It launched a campaign from which a considerable portion of the proceeds from the sale of Save the Children jewelry — custom-designed by Bulgari — are donated to the charity.

Lily Aldridge, Juliette Binoche, Helena Christensen, Luke Evans, Chiara Ferragni, and many other stars joined Bulgari in this movement.

Photographer Fabrizio Ferri explains the campaign’s #RAISE YOUR HAND slogan, “We raise our hand to signal our presence, our interest, our attention, our participation. To signal that we do not hide, that we have no fear, that we believe we have an answer. Raising our hand while wearing the ring or the bracelet symbolizes our support for Bulgari’s effort to raise funds for Save the Children. I have personally witnessed the positive impact it has had on the lives of thousands of children around the world, thanks to the money raised so far. That’s why I donate my work. This is how I raise my hand.”

A new sterling silver and black ceramic bracelet was specially created for the campaign, providing a beautiful addition to the Save the Children jewelry collection. Comprised originally of a ring and a pendant, each piece of the Save the Children collection is inspired by Bulgari’s iconic B.zero1 jewelry design. The bracelet retails for $510, of $100 is donated directly to Save the Children.

To date, the wildly successful sales of the custom-designed Bulgari collection has helped to raise $50 million for Save the Children. These important donations have reached 1 million beneficiaries in 33 countries across five continents, in areas where natural disasters, wars, conflict, marginalization, disability and poverty can hinder the right to education and a better future.

Over 7 years, Bulgari and Save the Children have had an active presence in more than 2,000 schools, providing improvements to services and infrastructures, and training teachers to use child-centered, more interactive teaching methods.

“In line with the campaign’s creative concept developed by Fabrizio Ferri, Bulgari and Save the Children have raised their hands to signify that many lives can be changed — those of the children living in the most deprived areas of the world, those of many young people who could find their life path if given the opportunity to cultivate their talents. A great many people are allowing this partnership to make a difference in the lives of so many children among the most vulnerable in the world, giving them the future they deserve,” explained Claudio Tesauro, Save the Children Italy’s President.

Gwyneth Paltrow for Frederique Constant: “We are well aligned in our Passion for Charity and Giving back”

September 8, 2016June 30, 2016 by Editorial Team

Gwyneth Paltrow for Frederique Constant: ‘We are well aligned in our Passion for Charity and Giving back‘

‘Shopping to give back’ trend is evolving and growing. Those who are happiest are those who do the most for others. We are pleased to see more top-end brands involving in giving back to the community and adding a much-needed emotional component to a product. As consumers, we want values besides the material thing we are buying.

Some causes are often excluded and in greater need to be in the public eye. But when Gwyneth Paltrow, one of Hollywood’s most philanthropic women, is using her influential and determined point of view, the world is turning attention to burning issues like education, health, helping women and children in particular. A proof that small acts of charity, when multiplied by millions of people, have the power to transform the world.

The Oscar-winning actress, goop founder, writer and philanthropist Gwyneth Paltrow is often called a lifestyle guru. The globally recognized lifestyle expert is more than a digital coach and influencer. She is a sort of an awakener. Paltrow sends out vibes of positivity and is grateful for all the wonderful things it attracts into her life. The mother of two knows well that the great goal of education is not knowledge but action.

Strongly involved in charity work all over the world, Gwyneth Paltrow partnered with Swiss luxury watch brand Frederique Constant to support DonorsChoose, a United States–based educational nonprofit that allows direct donations to the most varied public school classroom projects. The actress became Global Charity Brand Ambassador for Frederique Constant, the manufacture of luxury wrist watches based in Plan-les-Ouates, Geneva. Established in 1988 by Dutch entrepreneur Peter Stas, Frederique Constant has a remarkable history of philanthropic involvements. The company’s charitable activities have included donations for American Heart Association, The International Children’s Heart Foundation, The World Heart Federation, just to name a few. The watchmaking Maison is also the creator of one-off timepieces designed to raise funds for scientific research on neuromuscular diseases. Since 2004, each watch sold from the Frédérique Constant Ladies Collection included a $50 donation to various charities.

‘The reason I was so drawn to work with Frederique Constant not only because they are a family owned company, making beautiful and reliable watches at a surprising price points, but that there is a deep sense of giving back,’ said the Oscar-winning actress in the exclusive interview at the shooting of the new charity campaign.

Looking confident and natural in her ensemble, the new Frederique Constant Global Charity Ambassador was clearly in her element during the photographic journey shot by noted fashion and celebrity photographer Tom Munro. Like the title of Paltrow’s latest cookbook says, ‘It’s all easy.’ Gwyneth makes you smile in a special kind of way, while her genuine smile makes her eyes shine.

She presented one of the two new Classics Delight watch models. The Classics Delight range is Frederique Constant’s most prized collection for women and Paltrow’s favourite Frederique Constant timepiece. Governed by elegance, form and slenderness, the new models are embracing apparent simplicity, a keynote of all true elegance, while featuring studied sophisticated lines. With a heart containing a jewel automatic movement, the 2016 Classics Delight Automatic watch is equipped with a discrete and easy to read guilloche dial with two hands and Roman numeral indexes.

The 306 hand-assembled FC-306 caliber is tracking hours, minutes and the date. It is worth mentioning that Frederique Constant is one of the few luxury watch brands involved in all the chapters of its watch creation and production, having a portfolio of 19 different versions of in-house calibers. One of the highlights of the Classics Delight model is the mother of pearl outer-ring. The sapphire case back is offering a behind the scenes horological show of the 25 jewels and the oscillating weight.

As Gwyneth confesses, the watch defining her outfit will always be a good anchor: ‘I always feel grounded when I have a watch on. It’s very presence reminds you that time is ticking away and we should always be doing what we are doing to the best of our ability.’

This watch literally says ‘Live your passion,’ as Frederique Constant and Gwyneth Paltrow do by excelling in their fields and by being involved in lasting charities. ‘I am an absolute believer in living one passion. I feel incredibly fortunate that my work has always stemmed out of passion and continues to do so,’ continues the actress.

How can a watch help someone, somewhere to have access to better education or live a better life? By purchasing one of the models, $50 are redirected to support DonorsChoose. The joy of having a beautiful top-end timepiece is doubled by helping people who need it the most. It will support a classroom and ‘build a future’. Founded in 2000 by a high school teacher, DonorsChoose.org empowers public school teachers from across the United States to ask for needed materials (technology, books, art supplies, field trips, and other resources) for their classes. People are helping as they can see where their money is going. $398 million has already been donated and directed to some really inspirational projects. 17,000,000 students were the beneficiaries of DonorsChoose programme. Everyone can help bring to life these educational initiatives with a gift of any amount. You can find a classroom to support on donorschoose.org.

‘I feel that education is power and that so many of our issues will be addressed if we have an education system in place that bolsters critical thought and passion in our next generations,’ concluded Frederique Constant Charity Ambassador. Her recipe of combining passion and contribution is a clear path to fulfillment.

2LUXURY2.COM partnered with the brand to write this article but every word is ours.

24 exceptional Cognac decanters and blends at the 10th edition of “La Part des Anges”

May 27, 2016May 26, 2016 by Editorial Team

The Cognac Board (BNIC) announced today the tenth edition of “La Part des Anges,” (The Angel’s Share) to take place Thursday, September 22nd, 2016. The event is named after the percentage of alcohol that evaporates during cognac’s long aging process. Celebrating their tenth anniversary, the gala will be held in an exclusive venue in the heart … Read more

Kate Winslet and Longines to launch a special watch for the Golden Hat Foundation

September 23, 2016May 26, 2016 by Editorial Team

Longines welcomes Ambassador of Elegance Kate Winslet to Saint-Imier.The winged hourglass and Kate Winslet to make a difference for those with autism.

Saint-Imier - Longines and Kate Winslet to re-issue a special watch for the Golden Hat Foundation-2016-- — Longines Welcomes Ambassador of Elegance Kate Winslet to Saint-Imier

For the award-winning Kate Winslet, true elegance is the only beauty that never fades. The famous British actress was spotted in Saint-Imier, Switzerland with a unique mission. Over the last six years, Kate had a special role – The Ambassador of Elegance for Longines, the Swiss watch maker based in Saint-Imier municipality in Bernese Jura. Winslet, a natural embodiment of “Elegance is an attitude” motto, visited the birthplace of all Longines’ horological marvels to embark on a new journey through time.

Longines Watch Factory and Museum, the must-visit attractions for all watch aficionados, are listed as Swiss Heritage Site of National Significance. The film of the visit included an exclusive tour of the renovated Longines Museum, a tour guided by Walter von Känel, President of Longines. The treasure room, the ‘long meadows’, the ‘hour angle’, the #eleganceisanattitude spaces are retracing the story of the famous Swiss watchmaking company born in 1832. Take a (virtual) Look Inside The Longines Museum.

Here, Kate Winslet found a particular watch to play an important role for her and for Longines. The timepiece belonging to the Flagship collection stays true to Longines historical values: tradition, elegance and performance, while supporting a worthy cause.

All Kate Winslet’s cinematographic and philanthropic work convey a state of mind and a determination to break free of trends so as to set the next ones. The Oscar-winning actress has always a refreshingly positive attitude and a strong faith that the greatest success we’ll know is helping others succeed and grow.

Together with Kate Winslet, the Swiss watch brand is lending its voice to raise awareness and eliminate barriers for people living with autism. An example of altruism, Kate Winslet believes there is hope for all affected by this condition. The newest Longines x Kate Winslet collaboration will see the re-issue of the watch from Longines Flagship Collection supporting The Golden Hat Foundation co-founded by Kate Winslet. To change the way people on the autism spectrum are perceived is a difficult task, but the non-profit organization is making a difference through unique awareness initiatives, career placement, education and training, onsite services, and high-profile projects.

Winslet’s involvement in narrating ‘A Mother’s Courage: Talking Back to Autism’ documentary (2010) led to her founding the charitable organization. Kate also published ‘The Golden Hat: Talking Back to Autism’ book containing statements from stars like Leonardo DiCaprio, Michael Caine, and Marion Cotillard. Actress’ charitable work with the Golden Hat brought her the 2011 Yo Dona award for Best Humanitarian Work.

‘Longines is honoured to have welcomed Kate to Saint-Imier, and to have shared with her the watchmaker’s passion, which has remained unchanged for nearly 185 years. The watchmaking company is pleased to once again salute the beautiful heart of this wonderful actress, which led her to create her foundation and dedicate herself to helping the less fortunate,’ said Longines in a statement.

‘It makes me incredibly proud to work on this effort to bring awareness to the plight of people with autism. I believe that all people with autism should be given the opportunity to learn to communicate, receive a suitable academic education and experience social relationships,’ Kate Winslet said about her mission at Golden Hat Foundation.

‘After watching A Mother’s Courage: Talking Back to Autism with my daughter, she turned to me and asked, “What if I wasn’t able to tell you I love you, mummy?” As I thought about what that meant, for a mother not to be able to talk with her own child, I realized that I had to lend my voice to raise awareness of this rapidly increasing disorder. As a mother, I thought, how could I not help tell this story of another mother’s journey to discover her son; a journey of courage and determination to try to change the world for children with autism,’ added Kate Winslet.

With proceeds of the watch sales going to the Golden Hat Foundation, the 2017 Longines Flagship timepiece will be a heartfelt way to make a difference and turn a special moment into a lasting memory for those you care. Never underestimate your ability to make someone else’s life better – even if you never know it.

We partnered with the brand to write this article but every word is ours.