Sony introduces the most advanced, versatile Cyber-shot cameras


Sony aims to break through all existing boundaries of compact cameras. According to the world’s largest image sensor manufacturer, its new camera will allow professionals, hobbyists and enthusiasts to capture images and video that they never before thought were possible.

The leader in digital imaging announced two of the most advanced, versatile Cyber-shot cameras ever to come to market, the compact RX100 IV (model DSC- RX100M4) and high-zoom RX10 II (model DSC-RX10M2) cameras.

The two new models both feature the world’s first 1.0 type stacked Exmor RS CMOS sensor with advanced signal processing and an attached DRAM memory chip. The high speed signal processing and DRAM memory chip work together to enable more than 5x faster readout of image data and are responsible for a variety of standout features that have previously been available in only a select few professional- level video cameras. These impressive capabilities include 40x super slow motion video capture at up to 960 fps, an ultra-fast Anti-Distortion Shutter with a maximum speed of 1/32000 second, high resolution 4K movie shooting and more.

“Utilizing Sony’s decades of expertise in digital imaging, we’ve made it possible for everyday customers to enjoy a professional imaging experience with the new RX100 IV and RX10 II cameras. With the power of the world’s first 1.0-type Stacked CMOS sensor packed into a compact, portable body, these new cameras bring the excitement and creativity of high frame rate shooting, 4K recording and a variety of other pro-quality features to a whole new audience.” said Kimio Maki, Senior General Manager of Digital Imaging Business Group for Sony Corporation.

The new Sony Cyber-shot RX100 IV (model DSC-RX100M4) compact and RX10 II (model DSC-RX10M2) high-zoom camera will be available this July for about $1000 and $1300, respectively.

The new RX100 IV maintains the compact, pocket-sized design of the RX100 family, and has a ZEISS® Vario-Sonnar T* 24-70mm (35mm equivalent) F1.8-F2.8 lens, while the new RX10 II maintains the same body design as the original RX10 and has a ZEISS Vario-Sonnar T* 24-200mm (35mm equivalent) F2.8 lens.

Each of the cameras is equipped with a new high-contrast XGA OLED Tru-Finder with approximately 2.35 million dots of resolution, ensuring true-to-life image preview and playback functionality. The RX100 IV maintains the convenient retractable EVF with ZEISS T* coating from the RX100 III model that debuted last year.

Both of the two new models feature an upgraded Fast Intelligent AF system that enables high-speed, high-precision contrast detection of a moving subject in as little as 0.09 seconds. Sony’s proprietary AF algorithm allows them to recognize and lock-in on a subject with a simple half-press of the shutter button at a much more efficient rate compared to previous models. The new cameras are also Wi-Fi and NFC compatible and can access Sony’s growing range of PlayMemories Camera Applications.