Luxury brands rankings of the Japanese and Chinese shoppers

Luxury Brands Status Index for Japanese and Chinese shoppers European luxury brands are warmly received by wealthy shoppers throughout Asia. These are the findings of the new Luxury Institute‘s Luxury Brands Status Index surveys. The report offers the rankings of dozens of luxury brands by high net-worth consumers from Japan and China. Respondents were 21 … Read more

Best of luxury soaps – having fun under the shower

One of the best ways to begin or end the day…is under the shower. And can be luxurious if you have the right company, besides your boyfriend or girlfriend. Also, you can transform a banal moment into one with powerfull meanings ( sensual and sexual ). A luxury soap may be the liasson between both … Read more

Best of luxury helicopter services

The fleet below provides some of the most popular (best of )  luxury helicopter services. From transportation to special missions, flight entertainment and heli sports, the owners of this beauties choose them for performance, reliability, operating costs, the degree of customization, and last but not least, for unprecedented levels of comfort. The short list will … Read more

Printemps Paris to became a benchmark of luxury and niche fragrances

Printemps Paris became La Belle Parfumerie du Printemps Printemps or “le grand magasin de la parfumerie à la française” Parisian Printemps Haussmann beauty store has a new look, a new name and it is repositioning itself on the luxury and niche perfume houses such as Les Editions de Parfums Frédéric Malle, Serge Lutens Perfumes and … Read more

Burberry named most digitally competent luxury brand. Prada – biggest digital disappointment in luxury

L2, a think tank that conducts research on digital business innovation, has released its annual study on the most web-savvy designers. L2 Digital IQ Index reports provide brands with a benchmark to measure digital competence against peers. Developed by L2 founder and NYU Stern Professor Scott Galloway, the Digital IQ is a tool that scores … Read more

Luxury Brands on the rise in 2011 Best Global Brands report

Interbrand, a leading brand consultancy, released its Best Global Brands report for 2011. The report is based on a unique methodology that analyzes three key aspects that contribute to a brand’s value: the financial performance of the branded products or services; the role of brand in the purchase decision process; the strength of the brand … Read more