What about your mobile competence? L2 Prestige 100: Mobile IQ: study Sephora, Nordstrom, Macy’s, NET-A-PORTER and Bloomingdale’ssecure the top spots in the inaugural L2 Prestige 100: Mobile IQ report that measures the mobile competence of 100 brands. The Mobile IQ distribution reveals a significant, widespread underinvestment in mobile, as nearly half the brands were designated … Read more
After a serious hit in 2008 and 2009, the French champagne industry is preparing for a good season. The first signs of a bumper year came this past summer. The CIVC, which sets the criteria for the harvest, authorized the maximum volume of grape picking—a sign of optimism for the medium term as grapes picked … Read more
L2, a think tank that conducts research on digital business innovation, has released its annual study on the most web-savvy designers. L2 Digital IQ Index reports provide brands with a benchmark to measure digital competence against peers. Developed by L2 founder and NYU Stern Professor Scott Galloway, the Digital IQ is a tool that scores … Read more
Best perfumes of the season 2011 – 18 new fragrances A tonique autumn scent is in the air. The smell of winter will be seductive, full of flowers and oriental spices. Here is a list of 18 new best fragrances of the season: 1. Belle D’Opium Yves Saint Laurent An updated version of YSL’s … Read more