Proenza Schouler to create first fine fragrances bearing its brand name
Jack McCollough and Lazaro Hernandez translating Proenza Schouler’s visual aesthetic into the subtle emotional world of scent. Fashion label Proenza Schouler, considered to be one of the most exciting American fashion brands of today, announced a long-term licensing agreement with L’Oréal beauty giant. Under this new collaboration the American fashion brand launching its first perfume with … Read more
