VivaTech 2025: Where Algorithms Meet Artisanal – Implications for the Luxury Industry

The 9th edition of VivaTech, Europe’s largest startup and technology gathering held in Paris in June 2025, served as a potent crucible for innovation, offering both glimpses into the future and tangible solutions for the present. For the luxury industry, the event underscored a profound shift: technology is no longer an auxiliary tool but an … Read more

Hennessy and Neoline Are Sailing Towards a Greener Future

Luxury and sustainability—two words that don’t always go hand in hand. But Hennessy, the LVMH-owned cognac powerhouse, is proving that heritage and innovation can sail in the same direction. Enter the Neoliner Origin, a 136-meter-long sailing cargo ship that will soon be carrying Hennessy’s prized cognacs across the Atlantic, reducing greenhouse gas emissions by a … Read more

Luxury Toasts To The Flexi-Drinker And A New Era — No Alcohol Needed

Cheers to Luxury: Celebrating Without the Booze. The Future of High-End Alcohol-Free: A Look at Moët Hennessy’s Strategic Move with French Bloom. In the fast-evolving world of luxury beverages, the alcohol-free category has taken center stage, captivating affluent, health-conscious consumers. What was once considered a niche market is quickly transforming into a global sensation, with … Read more

Hennessy Steps Onto The Basketball Court

Hennessy Takes the Court: A Slam Dunk at Selfridges London. From August 12 to September 1, 2024, Selfridges London is transformed into a basketball lover’s paradise, courtesy of Hennessy. The iconic cognac brand has teamed up with the NBA to bring the excitement of the game to The Corner Shop, where fashion, sports, and spirits … Read more

Gloves & Glamour: Unveiling the Boudoir Elegance of the LOUIS XIII x LaQuan Smith Collaboration

In a groundbreaking collaboration that seamlessly blends the realms of haute couture and fine spirits, LOUIS XIII Cognac and the celebrated fashion designer LaQuan Smith have come together to introduce an exclusive limited-edition collection of accessories for LOUIS XIII THE DROP. This partnership marks the first-ever accessory design collaboration for the storied cognac house, infusing … Read more

Unlocking the Stars: Zodiac Signs and Entrepreneurial Spirit

The realm of entrepreneurship is a universe of innovation, risk-taking, and uncharted territories. While success in the business world depends on a myriad of factors, including dedication, skill, and opportunity, some astrological enthusiasts believe that certain zodiac signs possess inherent qualities that align well with the entrepreneurial spirit. Could your birth date potentially predict your … Read more