Fun looks for the upcoming holidays

Beauty tutorials for holidays.   The beauty gurus are sharing the aspirational make-up know-how. Watch how to transform yourself  into the belle of the ball. The holiday makeup from Chanel is described in detail by Lisa Eldridge, one of the most highly regarded make-up artists on the international beauty and fashion circuits. Lisa Eldridge creates a … Read more

Instagram is Beauty’s hottest social platform

Instagram is Beauty’s hottest social platform, with 79 percent of brands in the L2’s Index now present, up from just 29 percent in 2012, according to the fifth-annual L2’s Digital IQ Index: Beauty Report, which analyzes and benchmarks the digital performance of 85 global Beauty brands across Site, Digital Marketing, Social Media, and Mobile over … Read more

Emerging markets tend to perceive brands as more luxurious

Chanel and Clinique are leading the way in luxury beauty: Euromonitor International.  Economy, Standard, Premium or Luxury? Brand Perceptions Around the World.  Different markets and regions have completely different perceptions of luxury brands. According to Euromonitor market researcher, the perception of brands as luxurious and trends in buying behaviours differ between developed and emerging markets … Read more

Record fiscal year concluded by Estée Lauder

  The Estée Lauder Companies reported a strong financial performance for its fourth quarter and fiscal year. During the fiscal year, sales growth was particularly strong in the company’s luxury brands, online and travel retail channels and overall in emerging markets, along with solid gains in several developed countries. For the year, the company achieved … Read more

Chinese luxury consumer interest dominated by heavyweights

The most-sought after luxury brands in China. Chanel overtakes Louis Vuitton as most sought-after global luxury brand in Digital Luxury Group‘s World Luxury Index China – 2nd edition. Chanel overtook Louis Vuitton thanks to rising interest in various product segments, particularly beauty. Interest for Louis Vuitton on the other hand originated mainly from the fashion … Read more

Most valuable luxury beauty brands

Top 50 Cosmetics Brands: Find out what the best cosmetics brands are Despite the ongoing economic difficulties in many parts of the world, the beauty industry continues to defy the downturn. NPD, R&D and the creation of new brands in the beauty sector is outstripping many other consumer industries and the outlook from analysts is largely … Read more