THE FIRST LIMITED EDITION ROYAL OAK 41 MM CHRONOGRAPH “In football as in watchmaking, talent and elegance mean nothing without rigour and precision.” Leo Messi Audemars Piguet Royal Oak, the first luxury sports watch, remains an icon of sporting elegance paying a tribute to Leo Messi – world’s best football player. The Limited … Read more
To break the rules, you must first master them Audemars Piguet’s Defining Moments video series is dedicated to Serbian tennis champion Novak Djokovic. With an Audemars Piguet on his wrist, Djokovic is recalling the highlights of his sporting career and the best shots of his life. Expansive, explosive, bubbling with incredible energy, the tennis champion … Read more
Audemars Piguet – Royal Oak 40 years exhibition. From Avant-Garde to Icon To celebrate the 40th anniversary of Audemars Piguet’s iconic timepiece Royal Oak, the world’s first ever luxury sports timepiece, the Swiss Manufacture from Le Brassus in the Vallée de Joux has put together an ephemeral New York exhibition that explores the journey through … Read more
The Wrist Dispatch: Watches & Wonders 2026-LVMH-Richemont-The Independents-The Reckoning There is a peculiar ritual that plays out in April in Geneva at Watches & Wonders 2026. Men in navy blazers and women in silk scarves gather under the vaulted glass of Palexpo to collectively agree that mechanical watchmaking is, once again, having its greatest moment. … Read more
In the hallowed halls of Geneva’s Musée d’Art et d’Histoire, the watchmaking world just held up a mirror to its own soul. The 25th Grand Prix d’Horlogerie de Genève (GPHG) wasn’t just a ceremony; it was a manifesto. As the “Aiguille d’Or” found its home with Breguet for the Classique Souscription 2025, the message to … Read more
The luxury sector finds itself in a dynamic state of reinvention. Marked by audacious collaborations, a resurgence of heritage-driven storytelling, cautious responses to economic headwinds, and increasingly discerning global consumers, the industry is at a crossroads. The latest wave of developments—from fashion and hospitality to mobility and tech—paints a vivid picture of both resilience and … Read more