LVMH remains confident for 2013

LVMH Moët Hennessy Louis Vuitton, the world’s leading luxury products group, recorded revenue of €20.7 billion for the first nine months of 2013, an increase of 4% over the comparable period in 2012. Organic revenue grew by 8%. Despite the uncertain economic environment in Europe, LVMH remains confident for 2013. The luxury group also recorded … Read more

Emerging markets tend to perceive brands as more luxurious

Chanel and Clinique are leading the way in luxury beauty: Euromonitor International.  Economy, Standard, Premium or Luxury? Brand Perceptions Around the World.  Different markets and regions have completely different perceptions of luxury brands. According to Euromonitor market researcher, the perception of brands as luxurious and trends in buying behaviours differ between developed and emerging markets … Read more

Using digital to drive in-store luxury purchases: Multichannel Retail study

In an attempt to find growth, the companies are, again, turning to multichannel, believing that when channels coordinate, the whole is greater than the sum of its parts. Although e-commerce continues to register double-digital growth year-over-year, online sales have not matched the hype and vision evangelized over the last 15 years. In the same vein, … Read more

50 years of Tag Heuer Carrera

2luxury2 at Baselworld 2013. In 1963, Jack Heuer, the man responsible for some of the most groundbreaking advances in sports timekeeping, turned his attention to the specific needs of professional motor-racing drivers. A long-time fan of and participant in the sport, he knew exactly what was needed: a wide-open, easy-to-read dial and a shock-resistant and … Read more

The most sought-after luxury brands in Brazil

The most-searched luxury brands in Brazil What are the most sought-after luxury brands in Brazil? 20+ million consumer online searches originating from Brazil shaped the key trends of the Brazilian luxury market identified in the latest World Luxury Index – Brazil released by Digital Luxury Group (DLG). The study covers 300+ luxury brands within six … Read more

LVMH’s Les Journees Particulieres, second edition, 2013

Doors Open Days at LVMH: the giant of luxury opens its doors for the 2nd edition of “Les Journees Particulieres” Luxury industry leader LVMH Group is once again celebrating the craftsmanship and heritage of LVMH luxury maisons with the second edition of “Les Journees Particulieres” which will take place on June 15 and 16. This year, … Read more