Instagram – an effective but underused platform for many luxury brands. Report.

  Instagram is the biggest single source for conversations around luxury brands, and for some over half of the conversation around their brand is on the platform, according to the 2018 Luxury Brands Report released by NetBase, a leader in social media analytics. Instagram dominance was especially prevalent in the beauty, fashion, and high-end retail … Read more

The final ten Fantasy Gifts for 2018

Take a look at this year’s selection of spectacular and unique holiday gifts. These gifts will exceed expectations through exceptional experiences and one-of-a-kind objects that only an iconic luxury department store can curate. First published in 1926 as a 16-page booklet, the Neiman Marcus Christmas Book was initially intended as a Christmas card to the … Read more

The 2016 Christmas Book is one of our favorite parts of the holiday season

For 90 years, this Christmas Book marks the official start of the holiday shopping season. A new collection of fantasy gifts certain to satisfy even the most indulgent appetites awaits Neiman Marcus visitors in the 2016 Christmas Book. Neiman Marcus fantasy gifts include a walk-on role in the Broadway Musical Waitress, exclusive Grammy Awards Experience, … Read more

This year’s Fantasy Gift: Neiman Marcus Limited Edition Infiniti Q60

Based on the Red Sport 400 version of the all-new 2017 Infiniti Q60, this 400-horsepower coupe is equipped with a 3.0 liter-twin-turbocharged V6 engine and is painted a striking Solar Mica hue. The car was named this year’s Fantasy Gift in the annual Neiman Marcus Christmas Book, “an iconic part of the holiday season for … Read more

How social media are killing the notion of the old-fashioned catwalk

The idea of new collections not being available to buy for months is outmoded in a world of instant gratification and incessant buying

Belonging is the new currency of luxury brands

Unlike traditional luxury, which is based on what a brand can offer you to the exclusion of others, tribal luxury is rooted in shared experiences