This year’s most valuable global brands list shows that brand building remains critical to securing growth. The world’s most valuable brands have experienced record growth according to the Kantar BrandZ Most Valuable Global Brands 2021 ranking, with the total worth reaching $7.1 trillion – equivalent to the combined GDP of France and Germany. The … Read more
With its rich taste, elegant and delicate liquor, mellow and rich flavors, and long aftertaste, the Chinese national liquor is an ideal choice as a gift, for entertaining guests or adding to one’s collection. Rose Gold Moutai mark an excellent start for the brand of Moutai at the beginning of 2018. As one of the … Read more
Every year, leading valuation and strategy consultancy Brand Finance values the brands of thousands of the world’s biggest companies. The world’s 50 most valuable spirits brands are included in the Brand Finance Spirits 50 and the top 25 beer brands in the Brand Finance Beers 25. 2017 is the year of Baijiu brands. For the … Read more
Chateau Loudenne‘s new Chinese owners are planning to open the wine estate bought in April 2013 to the Chinese visitors. The Moutai Group, owner of Chateau Loudenne, plans to set up in Saint-Yzans-de-Medoc a luxury hotel. The existing guest house will be replaced by a luxury resort. The aim is to open 22 bedrooms, with … Read more
Vinexpo 2012 to determine the wine glass of the future. Vinexpo 2013, the key event in the wine and spirits calendar, will open its doors on 16 June to welcome industry professionals. This year Vinexpo became the epicenter of new trends in the spirits market, showcasing tequilas, cognacs and Chine luxury moutaï – best of … Read more
Chinese government pledged to ban the use of public funds to buy cigarettes and “high- end” alcohol. “Corruption is the biggest danger facing the ruling party,” Chinese Premier Wen Jiabao said, according to an official statement. “If not dealt with properly, the problem may change the nature of, or terminate, the political regime.” Wen Jiabao, … Read more