Burberry

MAPIC 2016 : Using Big Data in Retail & Pop Up Stores Means Better Business

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Putting data at the center of sales and marketing decisions can improve marketing ROI by 15 to 20 percent, according to McKinsey & Company. Luxury and high-end companies can capitalize on the opportunity big data offers and gain an advantageous edge for their pop up stores or retail businesses. Identify consumer trends to tailor a … Read more

Applications now open for the 2017 Walpole Brands of Tomorrow programme

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WALPOLE BRANDS OF TOMORROW 2017. Who are the trailblazing innovators who have caught the attention of the world of luxury? Walpole, the alliance  of British luxury brands, announces that applications are now open for the 2017 Walpole Brands of Tomorrow programme, in association with Mishcon de Reya and Sloane Point Partners. Since its inception in … Read more

5 Fashion Classics That Will Never Go Out Of Style

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As the autumn season approaches, there are plenty of new trends appearing on the high street and online. Whilst we always enjoy a new trend and look forward to seeing what A/W 2016 has to offer, we can’t help but find ourselves going back to our humble fashion staples. So, we thought we’d look at some of the … Read more

From catwalk to checkout: how Burberry is trying to reinvent retail

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The raincoat maker caused a stir at London fashion week by using its shows to sell to customers immediately – not making them wait for designs to hit stores

Burberry’s seasonless clothes usher in fashion’s stream-of-consciousness era

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September show breaks with arcane structures of fashion week, putting clothes online and on the catwalk simultaneously

Beauty: the best autumn perfumes

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Aerin Tangier Vanille-

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