Tambour Spin Time Air – an ethereal display as if time were suspended in mid-air

    Louis Vuitton unveiled the Tambour Spin Time Air Collection, boasting an innovative system of rotating cubes set within a transparent face. These cubes have become veritable satellites, suspended between the caliber and the case, whose hidden sides can be seen through the transparent back along with the oscillating weight. Louis Vuitton‘s Spin Time … Read more

Modern-day icon and haute horlogerie connoisseur Tom Brady partners with IWC Schaffhausen

    Iconic athlete Tom Brady announced as new IWC Schaffhausen ambassador. According to Christoph Grainger-Herr, CEO of IWC Schaffhausen, Tom Brady is the best quarterback of all time, but also an admired role model. With six Super Bowl titles, four Super Bowl MVP Awards, three League MVP Awards, and 16 Division titles – Tom … Read more

TAG Heuer Monaco celebrates half a century

    TAG Heuer celebrated 50th anniversary of Monaco watch at Monaco Formula 1 Grand Prix The legendary race inspired the name of one of TAG Heuer’s most iconic timepieces. A mythical watch propelled under the spotlight by Steve McQueen in the early 1970s, the Heuer Monaco has left its mark on each generation. With … Read more

Chopard Mille Miglia 2019 Race Edition is for speed-loving drivers… who never skimp on style

    The prestigious Mille Millia annual endurance rally sees more than 400 historical cars covering an enchanting one thousand-mile route from Brescia to Rome and back. Chopard, the Swiss manufacturer of luxury jewellery and watches, returned to the Mille Miglia in 2019 for the 31st time both as a historic partner and official timekeeper. … Read more

Diamond-marquetry: Graff Luxury Watches presents the next GyroGraff chapter dedicated to the Endangered Species

      Expect the unexpected:  Graff, the British multinational jeweller based in London, is Lighting up 2019 Baselworld Watch and Jewelry Show with time-telling masterpieces. Combining rare métiers d’art with an extraordinary Graff’s in-house movement involving three different watch complications, the GyroGraff timepiece is the pinnacle of watchmaking at Graff. A work of art for the … Read more

Astronomia Maestro and The Oil Pump – a glance into parallel universes of ultra-fine mechanics by Jacob & Co

    The Oil Pump, Astronomia Maestro, and Astronomia Fleurs De Jardin are the very latest pieces in the expanding universe of Jacob & Co’s magnificent creations. The ultra-high-end watchmaking projects were presented at Baselworld 2019 – The Watch and Jewelry Show. Jacob & Co is known for its fully mechanical and highly engineered timepieces with … Read more