A ballet of new watch complications: exceptional mechanical at Baselworld 2013

Out-of-the-box approach to time @ BASELWORLD 2013 – The World Watch and Jewellery Show Switzerland’s Basel is once again calling the watch lovers from around the world for a new editon of prestigious Baselworld (April 25 to May 2, 2013) – the biggest and one of the most important events in the watch and jewerly industry … Read more

Panerai Pocket Watch Tourbillon GMT Ceramica Limited Edition

The Pocket Watch Tourbillon GMT Ceramica PAM 446 The metamorphosis idea was a favorite one at this year Salon International de la Haute Horlogerie (SIHH 2013) in Geneva. Officine Panerai (founded in 1860 in Florence, cradle of the Renaissance) released Tourbillon GMT Ceramica PAM 446, its first pocket watch, a timepiece that can also be … Read more

IWC launches Beijing flagship with Portuguese Sidérale Scafusia watch dedicated to Beijing

Swiss watch brand IWC Schaffhausen launches Beijing flagship Swiss watch brand IWC Schaffhausen launched its Flagship Boutique in Beijing, China. The unveiling ceremony in the Parkview Green Mall was followed by the premiere of an IWC Portuguese Sidérale Scafusia dedicated to Beijing. “Our new Flagship Boutique, now the second in Asia, takes IWC’s watchmaking heritage … Read more

V&M’s Design Atelier: invitation-only incubator for design pros

V&M (Vintage and Modern), one of the world’s most distinctive curated marketplace of unique design goods, announced Design Atelier, an exclusive series of home decor and accessories collections created by leading interior designers and architects exclusively for V&M. Design Atelier, V&M‘s invitation-only incubator for design pros to produce and promote their own lines, launched November … Read more

Watches & Jewelry brands are ramping up e-commerce and rapidly adopting social media

Digital IQ Index: Watches & Jewelry 2012 edition For the second year in a row, Tiffany & Co. has earned the top position in L2’s “Digital IQ Index: Watches & Jewelry” ranking, a study which benchmarks the digital competence of 47 prestige Watches & Jewelry brands across four dimensions: site, digital marketing, social media, and … Read more

Zenith Stratos – the first watch to break the speed of sound in a near space environment

Zenith El Primero Stratos Flyback Striking 10th chronograph in the stratosphere with Felix Baumgartner Historic achievements are made with exclusive watches. While James Cameron took to the bottom of the ocean a Rolex, Felix Baumgartner was equipped with a Zenith when he successfully jumped from an altitude 128,100 feet, reaching 833,9MPH and parachuted safely on … Read more