Lifestyle brand Canada Goose announced a multiyear partnership with the National Basketball Association (NBA) that makes Canada Goose a Proud Outerwear Partner of NBA All-Star. In support of the partnership and timed to the NBA’s annual All-Star celebration, Canada Goose will develop an exclusive design collaboration each year for players and fans alike. This … Read more
Lawrence of Arabia: Eternal Brough Superior icon. Brough Superior is the first brand to have produced motorcycles that could go above 100 mph. It was recently bought (2014) by French motorcycle expert Thierry Henriette. After relaunching Lawrence of Arabia’s legendary S.S.100 and collaborating with Aston Martin to create the only existing bike of … Read more
Ferrari and Richard Mille have signed a multi-year partnership agreement, which will see the Haute Horlogerie brand become sponsor and licensee for the Prancing Horse. As Scuderia Ferrari Mission Winnow’s Team Partner and Official Watch, starting from the next F1 Season the Swiss watchmaking brand will be displayed, for example, on the team’s single-seaters … Read more
Brands of Tomorrow Class of 2021: Walpole unveiled the next generation of luxury businesses. Walpole, the industry body for the British luxury sector, has unveiled the 2021 participants for its annual Brands of Tomorrow programme, supported by partners Mishcon de Reya and moneycorp. The initiative will nurture and guide 12 of Britain’s most innovative … Read more
He may be one of the most prolific yacht designers of his times, but London-based Philippe Briand is not resting on his laurels. In fact, he has just seen what he calls his ‘most advanced’ yacht yet through to production. The Jeanneau Yachts 60 was due to be launched at this year’s Dusseldorf … Read more
What were the driving forces behind the luxury real estate market in 2020. A new report by Coldwell Banker titled “The Report: 2021 Global Luxury Market Insights” details the top performing and emerging markets, along with shifting buyer trends during an unprecedented year. New definitions of luxury — like the intangibles of family, … Read more